Enterprise - Rilegato

Gartner, William B.; Bellamy, Marlene G.

Rilegato

ISBN 10: 0324130856 ISBN 13: 9780324130850

Casa editrice: South-Western Pub, 2009

Riassunto

Introduce students to a new mind-set, strong enterprising skills, and the ability to take advantage of ever-changing opportunities with this unique introductory entrepreneurship and small business management text. Gartner/Bellamy's ENTERPRISE clearly demonstrates how any individual can be an enterpriser or entrepreneur as they learn to take initiative to organize a project, despite obstacles or risk. This unique text moves beyond most entrepreneurship texts to explore topics using three levels of analysis--the person, business, and environment. The text emphasizes both ethical issues and global opportunities enterprisers face every day. With the help of memorable cases and hands-on exercises, the reader travels through the actual physical and mental steps of starting and operating a successful business. The book focuses on both the personal and professional skills students or budding entrepreneurs need for success in any venture or career.

Su questo libro

Product Description

Book by Gartner William B Bellamy Marlene G

Dettagli dell'edizione

• Editore: South-Western Pub
• Data di pubblicazione: 2009
• Lingua: Inglese
• ISBN 10: 0324130856
• ISBN 13: 9780324130850
• Rilegatura: Copertina rigida
• Numero edizione: 1
• Numero di pagine: 566
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile