Business Communication for Managers With Infotrac: An Advanced Approach College Edition - Rilegato

Penrose, John M.

 
9780324200089: Business Communication for Managers With Infotrac: An Advanced Approach College Edition

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This text presents balanced treatment of both the theory and applications of managerial communication. Content includes strong coverage of ethics, cross-cultural communication and the newest technological influences in communication. Unique, practical chapters on visual support of written and oral presentations are provided in addition to coverage on how to write and deliver a case analysis, meeting management, and report writing.Strong integrated coverage of technology continues throughout this edition. While communication concepts remain largely the same -- the technology that is used to communicate has changed and these changes are reflected in the fifth edition. Coverage of listening skills, intercultural communication, e-plagiarism, developing PowerPoint presentations, and writing instructions has been extensively enhanced.

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Product Description

Book by Penrose John M Rasberry Robert W Myers Robert J

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9780324186697: Business Communication for Management: An Advanced Approach

Edizione in evidenza

ISBN 10:  032418669X ISBN 13:  9780324186697
Casa editrice: South-Western, 2003
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