Marketing Principles And Best Practices With Infotrac: Advantage Series - Brossura

Brossura

ISBN 10: 0324305729 ISBN 13: 9780324305722

Casa editrice: South-Western Pub, 2005

Riassunto

Marketing Principles and Best Practices, Advantage Edition combines the expertise of the best teachers and most accomplished scholars in marketing in a low-priced paperback text. These authors have collaborated in writing a leading-edge, contemporary principles of marketing textbook. Each chapter explains and illustrates the best practices from every facet of marketing. Without losing the distinct flavor of each contributing author, every chapter is consistent in format and pedagogy and edited by Dr. Doug Hoffman to ensure a consistent, streamlined presentation.

Su questo libro

Product Description

Book by Hoffman K Douglas

Dettagli dell?edizione

• Editore: South-Western Pub
• Data di pubblicazione: 2005
• Lingua: Inglese
• ISBN 10: 0324305729
• ISBN 13: 9780324305722
• Rilegatura: Copertina flessibile
• Numero edizione: 3
• Numero di pagine: 598
• Redattore: Hoffman K. Douglas
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile