Articoli correlati a Strategic Management: Competitiveness And Globalization

Strategic Management: Competitiveness And Globalization - Brossura

Hitt, Michael A.; Ireland, R. Duane; Hoskisson, Robert E.

 
9780324405361: Strategic Management: Competitiveness And Globalization

Sinossi

STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, 7th edition provides the most accurate, relevant, and complete presentation of strategic management today. Each edition is thoroughly updated to include cutting edge research and trends that are shaping business strategy. The authors guide students through the strategic management process using a unique model that blends the classic industrial organizational model with the resource-based view of the firm to explain how firms use the strategic management process to build a sustained competitive advantage. Throughout the text carefully selected examples and highlights help put the ideas presented into context. The text's stunning four color design, illustrative models and figures also helps to focus students attention on the key points. Adopters of the concepts split can easily integrate their own case selections and readings from leading providers such as Harvard, Ivey, and Darden through Thomson Custom Solutions. STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, 7th edition provides the most accurate, relevant, and complete presentation of strategic management today. Each edition is thoroughly updated to include cutting edge research and trends that are shaping business strategy. The authors guide students through the strategic management process using a unique model that blends the classic industrial organizational model with the resource-based view of the firm to explain how firms use the strategic management process to build a sustained competitive advantage. Throughout the text carefully selected examples and highlights help put the ideas presented into context. The text's stunning four color design, illustrative models and figures also helps to focus students attention on the key points. Adopters of the concepts split can easily integrate their own case selections and readings from leading providers such as Harvard, Ivey, and Darden through Thomson Custom Solutions.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Product Description

Book by Hitt Michael A Ireland R Duane Hoskisson Robert E

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.