The Future of Shopping: Traditional Patterns and Net Effects - Rilegato

Markham, Julian E.

Rilegato

ISBN 10: 0333731808 ISBN 13: 9780333731802

Casa editrice: Palgrave Macmillan, 1998

Riassunto

In many countries shopping has been transformed from High Street stores to large out-of-town Retail Parks and Shopping Centres. Technology now provides the opportunity for many products and services to be promoted and purchased electronically, particularly via the Internet. This will progress differently for different products, regions, consumer groups, etc. This book presents future scenarios for the retail industry in the light of Internet shopping. Through its unique perspective, it examines developments so far, and through the insight of the author who is one of the leading professionals in shopping centre developments, takes an inspired look at the future of retailing in the next century.

Su questo libro

L'autore:

JULIAN E. MARKHAM has been at the forefront of the development of state of the art shopping precincts in the UK, Europe and worldwide, including the Royal Exchange Shopping Centre, Manchester and the Plaza on Oxford Street, London and major shopping centres in Brussels and Rotterdam. He is a Trustee and Chairman of the International Council of Shopping Centres World Commission.

Contenuti:

Introduction
PART ONE
Little New in the Shopping Centre and Retail World
The Personal Experience of Shopping
It's Not Enough to Do it Well, Do it New
The World Wide Web, Internet, Cyberspace and Retail Locations
Is There a Substitute for the Real Thing? Information Appliances
PART TWO
Traditional Shopping, from Bazaars to Shopping Centres
From Merchants to the Modern Consumer Boom, Effects on Towns
Out of Town and Town Centres
Town Centre Economies and Planners' Attitudes
PART THREE
Technology Creating Haves and Have-nots
PART FOUR
Is Shopping a Bore? Being Digital and Big Brother
PART FIVE
Giving the Customer what they Want
PART SIX
Computer Literacy
PART SEVEN
Power Centres, Online, TV and Catalogues
Shopping on the Net and Security
Convenience, Comparison and the Retail Results
Price, Convenience, Electronic Retailing and the Internet Store
PART EIGHT
The American Shopping Centre Experience and UK Trends
PART NINE
A View of the Future?

Su questa edizione

• Editore: Palgrave Macmillan
• Data di pubblicazione: 1998
• ISBN 10: 0333731808
• ISBN 13: 9780333731802
• Rilegatura: Copertina rigida
• Numero di pagine: 250