Articoli correlati a Teach Yourself Copywriting NEW EDITION
Sinossi
Fully revised for today's practical copywriting requirements, Teach Yourself Copywriting reveals some of advertising's greatest creative secrets. From planning to implementation, it will guide you step-by-step through copywriting skills for a range of disciplines, including: - the internet - radio and TV - business-to-business - public relations - recruitment - charities Throughout the book you'll find quick tips summarizing what you have read and exercises for you to do. A practical glossary with useful addresses will help you to build you skills even further.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Recensione
"Compulsory and compulsive reading." (Jamie Dow, Brand Development Centre)
"Plenty of nuggets and well worth keeping close to hand for inspiration" (Institute of Direct Marketing)
"Perfectly explains how copywriting works." (Daily Telegraph)
L'autore
J. Jonathan Gabay is an award-winning copywriter, course director at the Chartered Institute of Marketing, the world's biggest marketing training organisation, and director of a creative marketing consultancy firm.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
- EditoreTeach Yourself
- Data di pubblicazione2003
- ISBN 10 0340867280
- ISBN 13 9780340867280
- RilegaturaCopertina flessibile
- LinguaInglese
- Numero di pagine336
Compra usato
Condizioni: molto buonoFully revised for today's practical...
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Teach Yourself Copywriting NEW EDITION (TYBU)
Editore:
John Murray Press, United Kingdom, 2003
ISBN 10: 0340867280
ISBN 13: 9780340867280
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Paperback. Condizione: Very Good. Fully revised for today's practical copywriting requirements, Teach Yourself Copywriting reveals some of advertising's greatest creative secrets. From planning to implementation, it will guide you step-by-step through copywriting skills for a range of disciplines, including: - the internet - radio and TV - business-to-business - public relations - recruitment - charities Throughout the book you'll find quick tips summarizing what you have read and exercises for you to do. A practical glossary with useful addresses will help you to build you skills even further. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR001256830
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Copywriting
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Teach Yourself Copywriting NEW EDITION (TYBU)
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Teach Yourself Copywriting NEW EDITION (TYBU)
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Condizione: Very Good. Most items will be dispatched the same or the next working day. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo wbs5561808770
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Teach Yourself Copywriting (TY Business Skills)
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Copywriting
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Teach Yourself Copywriting NEW EDITION (TYBU)
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Teach Yourself 27/06/2003, 2003
ISBN 10: 0340867280
ISBN 13: 9780340867280
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Teach Yourself Copywriting NEW EDITION (TYBU)
Editore:
Teach Yourself 27/06/2003, 2003
ISBN 10: 0340867280
ISBN 13: 9780340867280
Antico o usato
Brossura
Da: Bahamut Media, Reading, Regno Unito
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Condizione: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Codice articolo 6545-9780340867280
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Teach Yourself Copywriting (TY Business Skills)
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Paperback. Condizione: Used; Very Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Codice articolo 2245013
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Copywriting (Teach Yourself Business and Professional)
Editore:
Teach Yourself Books, 2003
ISBN 10: 0340867280
ISBN 13: 9780340867280
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Paperback
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Paperback. Condizione: Used; Very Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books. Codice articolo 2844048
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