The Art of Strategy: Learning Creative Practices from the Great Strategists of the Past - Brossura

Hughes, Owen E.

Brossura

ISBN 10: 0367757737 ISBN 13: 9780367757731

Casa editrice: Routledge, 2021

Riassunto

Strategy is best understood not as a science, but as an art – one of universal applications that transcend situation or historical context. The principles that were successful in war and politics through history can have real and demonstrable applications in business and management.

Here, professor of strategy Owen Hughes helps practitioners and students to draw those parallels and to develop a profound and holistic understanding of strategy that will help them plan for, and achieve, success. Describing strategy as an intersection of five facets – purpose, capability, will, terrain and tactics – Hughes draws from colourful and dramatic examples from history, and clearly demonstrates how these tactics might be applied in your own life and work.

This book is an ideal strategy text for any practitioner, lecturer or student who tires of familiar strategy frameworks with limited scope.

Su questo libro

Informazioni sull'autore

Owen E. Hughes is Adjunct Professor at RMIT University, Australia.

Dettagli dell'edizione

• Editore: Routledge
• Data di pubblicazione: 2021
• Lingua: Inglese
• ISBN 10: 0367757737
• ISBN 13: 9780367757731
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 216
• Contatto del produttore: Taylor and Francis, GPSR Taylor and Francis; gpsr@taylorandfrancis.com; ; Taylor & Francis Verlag GmbH, Kaufingerstraße 24; München; 80331; Germania