Found in Translation: How Language Shapes Our Lives and Transforms the World

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9780399537974: Found in Translation: How Language Shapes Our Lives and Transforms the World

A lively look at the surprising role that translation plays all around us. Worth an estimated 31 billion dollars, translation is one of the biggest industries that goes largely unnoticed. Nataly Kelly and Jost Zetzsche are two veteran translators who have show how translation affects the daily life of millions of people. From hurricane warnings to holy books, from poetry to peace treaties, this is an illustration of how translation spreads culture and fuels the global economy.

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Recensione:

“Nataly Kelly and Jost Zetzsche have assembled a treasure trove of interesting and entertaining stories to show how translation and interpreting affect all aspects of life. Anyone with an interest in languages – both spoken and signed – will enjoy this book.”

—Marlee Matlin, Academy Award-winning actress



“A fascinating book about language and the importance of translation. Kelly and Zetzsche demonstrate how technology and translation help build communities and expand the quest for knowledge on virtually every subject.” 

—Anthony Salcito, Vice President of Education, Microsoft 



“Nataly Kelly and Jost Zetzsche have done essential work in capturing the stories behind translation, and how we all experience its value every day. As they observe, ‘Right this very minute, translation is saving lives, perhaps even yours.’”

—Laura I. Gomez, Localization Manager, Twitter



Found in Translation is a meditation, an exposé, and practical guidebook to humanity's continued, painstaking ascent of our monumental tower of Babel. Without language diversity, we would be intellectually impoverished, and with it we are enriched. But without translators to interpret and bridge that diversity, we would remain ignorant and isolated, locked each of us in our own native tongue's limited worldview.” 

—K. David Harrison, PhD, Swarthmore College and National Geographic Society



“This is by far the most meaningful book on the subject of translation that I have ever seen. The authors have managed to entertain, inform, and show how translation impacts all aspects of our life, from health to business to entertainment and technology, all supported with real-life examples.”

—Ghassan Haddad, Director of Internationalization, Facebook



“During times of war, weapons make the difference. During times of peace, battles are won in conference rooms -- and those who can most clearly communicate their messages win. Found in Translation demonstrates to us all that translation and interpretation are the most intelligent weapons for triumphing in commercial, financial, or diplomatic settings.”

—Olga Cosmidou, Director General for Interpretation and Conferences, European Parliament



“Nataly Kelly and Jost Zetzsche focus in on what is the core issue for diplomats, entrepreneurs, non-governmental organizations and everyday working people alike: language. With information now flowing both globally and instantaneously, translators and interpreters have already ascended into the ranks of the indispensable.”

—Sunder Ramaswamy, President and Frederick C. Dirks Professor of International Economics, Monterey Institute of International Studies

L'autore:

Nataly Kelly is the chief research officer at Common Sense Advisory, a research and consulting firm specializing in global business and language services, as well as a certified court interpreter.

Jost Zetzsche is a working translator and a widely published author in language industry publications, including the American Translators Association Chronicle, MultiLingual, and Translation Journal.

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Jost Zetzsche; Nataly Kelly
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Descrizione libro 2012. PAP. Condizione libro: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Codice libro della libreria VP-9780399537974

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Descrizione libro Penguin Putnam Inc, United States, 2012. Paperback. Condizione libro: New. 206 x 137 mm. Language: English . Brand New Book. Translation. It s everywhere we look, but seldom seen until now. Found in Translation reveals the surprising and complex ways that translation shapes the world. Covering everything from holy books to hurricane warnings and poetry to peace treaties, Nataly Kelly and Jost Zetzsche offer language lovers and pop culture fans alike an insider s view of the ways in which translation spreads culture, fuels the global economy, prevents wars, and stops the outbreak of disease. Examples include how translation plays a key role at Google, Facebook, NASA, the United Nations, the Olympics, and more. Codice libro della libreria AAS9780399537974

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Nataly Kelly, Jost Zetzsche
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Descrizione libro Penguin Putnam Inc, United States, 2012. Paperback. Condizione libro: New. 206 x 137 mm. Language: English . Brand New Book. Translation. It s everywhere we look, but seldom seen until now. Found in Translation reveals the surprising and complex ways that translation shapes the world. Covering everything from holy books to hurricane warnings and poetry to peace treaties, Nataly Kelly and Jost Zetzsche offer language lovers and pop culture fans alike an insider s view of the ways in which translation spreads culture, fuels the global economy, prevents wars, and stops the outbreak of disease. Examples include how translation plays a key role at Google, Facebook, NASA, the United Nations, the Olympics, and more. Codice libro della libreria AAS9780399537974

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Kelly, Nataly; Zetzsche, Jost
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Descrizione libro TarcherPerigee. PAPERBACK. Condizione libro: New. 039953797X Great book !! Established seller with great ratings! A+ Customer Service! Orders ship from the USA!. Codice libro della libreria Z039953797XZN

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Descrizione libro Perigee Trade. Paperback. Condizione libro: New. Paperback. 272 pages. Translation affects every aspect of your life - and were not just talking about the obvious things, like world politics and global business. Translation affects you personally, too. The books you read. The movies you watch. The food you eat. Your favorite sports team. The opinions you hold dear. The religion you practice. Even your looks and, yes, your love life. Right this very minute, translation is saving lives, perhaps even yours. Translation influences everything from holy books to hurricane warnings, poetry to Pap smears. Its needed by both the masses and the millionaires. Translation converts the words of dictators and diplomats, princes and pop stars, bus drivers and baseball players. Translation fuels the global economy, prevents wars, and stops the outbreak of disease. From tummy tucks to terrorist threats, its everywhere. This book will help you see how the products you use, the freedoms you enjoy, and the pleasures in which you partake are made possible by translation. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Codice libro della libreria 9780399537974

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Descrizione libro Penguin Putnam Inc. Paperback. Condizione libro: new. BRAND NEW, Found In Translation: How Language Shapes Our Lives and Transforms the World, Nataly Kelly, Jost Zetzsche. Codice libro della libreria B9780399537974

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