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Branding is a key consideration in any marketing or communications strategy, however, it has been subject to colossal overuse, misuse, and abuse. This text identifies key misconceptions in the field and shows professionals how to recognize them, avoid them, and replace them with strategic and tactical insight for marketing and management. The book explodes the myths and misconceptions that have developed as branding has become a hotter and more lucrative area for consultants.
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The Retail Jeweller's Guide
Editore:
Butterworth-Heinemann, Saint Louis, Missouri, U.S.A., 1988
ISBN 10: 0408029137
ISBN 13: 9780408029131
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Da: Books on the Boulevard, Sherman Oaks, CA, U.S.A.
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Hard Cover. Condizione: Very Good. Condizione sovraccoperta: Fine. Reprint. Dealer stamp front free endpaper. Contents include: B&W Photos, The Metals, The Gems, Making Glassware, Gemmology, Pottery, The Lever Escapement. Binding tight and straight, inner pages clean and unmarked. Dust Jacket is price-intact, clean with mild shelfwear.; 8vo; 412 pages. Codice articolo 30818
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The Retail Jeweller's Guide
Editore:
Butterworth-Heinemann, 1988
ISBN 10: 0408029137
ISBN 13: 9780408029131
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Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Hardback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR005028113
Quantità: 1 disponibili
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The Retail Jeweller's Guide
Editore:
Butterworth-Heinemann, 1988
ISBN 10: 0408029137
ISBN 13: 9780408029131
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Da: Archives Books inc., Edmond, OK, U.S.A.
Valutazione del venditore 5 su 5 stelle
hardcover. Condizione: Very Good. 5th edition. Jacket in Very Good condition. No markings on text. Historic Oklahoma Bookstore on Route 66. Packages shipped daily, Mon-Friday. Codice articolo mon0000732414
Quantità: 1 disponibili
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The Retail Jeweller's Guide
Editore:
Butterworth-Heinemann, 1988
ISBN 10: 0408029137
ISBN 13: 9780408029131
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Da: Phatpocket Limited, Waltham Abbey, HERTS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Codice articolo Z1-W-008-02021
Quantità: 2 disponibili