Aids: A Communication Perspective - Brossura

 
9780415515597: Aids: A Communication Perspective
Brossura
ISBN 10: 0415515599 ISBN 13: 9780415515597
Casa editrice: Routledge, 2013

Sinossi

Prevention through appropriate behavior is the best weapon available to fight further spread of HIV infection. However, individuals take necessary actions to prevent diseases such as AIDS only when they are properly informed and they feel motivated to respond to the information they possess. In order to achieve a clearer understanding of these two facets of the prevention process, this book examines the interplay of the messages individuals receive about AIDS at the public level and the messages exchanged between individuals at the interpersonal level.

The specific purpose of the book is to provide a theoretical and conceptual foundation for understanding the pragmatic concerns related to the AIDS crisis in the United States and other parts of the world. The book represents the first systematic examination of how theory informs our understanding of AIDS and communication processes. Contributors explore the issues from a variety of theoretical and conceptual viewpoints. Their goal is to stimulate thought which will lead to the pragmatic application of the ideas presented.

The chapters focus on four general communication concerns:
* interpersonal interaction as it relates to choices individuals make about safer sex practices,
* theory and practice of public campaigns about AIDS,
* intercultural issues, and
* critical and descriptive approaches for understanding news coverage of AIDS.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Informazioni sull?autore

Edited by Edgar, Timothy; Fitzpatrick, Mary Anne; Freimuth, Vicki S.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
Routledge
Data di pubblicazione
2013
Lingua
Inglese
ISBN 10 
0415515599
ISBN 13 
9780415515597
Rilegatura
Copertina flessibile
Numero edizione
1
Numero di pagine
250
Redattore
Edgar Timothy, Fitzpatrick Mary Anne, Freimuth Vicki S.
Contatto del produttore
non disponibile
Persona responsabile
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Germania

Altre edizioni note dello stesso titolo

9780805809985: Aids: A Communication Perspective

Edizione in evidenza

ISBN 10:  0805809988 ISBN 13:  9780805809985
Casa editrice: Routledge, 1992
Rilegato