9780415784955: Editing: The Design of Rhetoric

Sinossi

This book is intended to familiarize readers with the theoretical basis and practical applications of the editing process. This involves the examination of the rhetorical canons-invention, arrangement, style, delivery; and the corresponding rhetorical objectives of editing - accuracy, clarity, propriety, and artistry. We envision a diverse audience for this book. For aspiring editors, we offer an introduction to rhetorical principles as a vehicle for developing a repertoire of theoretically sound and effective strategies. For professionals-directors of communications, public relations specialists, experienced writers and editors of professional and technical publications - this book will serve as a reference and guide reinforcing their intuitive understanding and appreciation of the art of editing.

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Informazioni sull?autore

Sam Dragga, Gwendolyn Gong

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9780895030597: Editing: The Design of Rhetoric

Edizione in evidenza

ISBN 10:  0895030594 ISBN 13:  9780895030597
Casa editrice: Routledge, 1989
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