Writing for the Web: Composing, Coding, and Constructing Web Sites - Rilegato

Applen, J.D.

 
9780415883252: Writing for the Web: Composing, Coding, and Constructing Web Sites
Rilegato
ISBN 10: 0415883253 ISBN 13: 9780415883252
Casa editrice: Routledge, 2013

Sinossi

Writing for the Web unites theory, technology, and practice to explore writing and hypertext for website creation. It integrates such key topics as XHTML/CSS coding, writing (prose) for the Web, the rhetorical needs of the audience, theories of hypertext, usability and architecture, and the basics of web site design and technology. Presenting information in digestible parts, this text enables students to write and construct realistic and manageable Web sites with a strong theoretical understanding of how online texts communicate to audiences.

Key features of the book include:

  • Screenshots of contemporary Web sites that will allow students to understand how writing for and linking to other layers of a Web site should work.

  • Flow charts that describe how Web site architecture and navigation works.

  • Parsing exercises in which students break down information into subsets to demonstrate how Web site architecture can be usable and scalable.

  • Detailed step-by-step descriptions of how to use basic technologies such as file transfer protocols (FTP).

  • Hands-on projects for students to engage in that allow them to connect the various components in the text.

  • A companion website with downloadable code and additional pedagogical features: www.routledge.com/cw/applen

Writing for the Web prepares students to work in professional roles, as it facilitates understanding of architecture and arrangement of written content of an organization’s texts.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Informazioni sull?autore

J.D. Applen is an associate professor of English at the University of Central Florida. He is interested in writing and rhetoric, technical communication, the literature of science and technology, and the rhetoric of hypertext, digital archives, science, and the environment.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
Routledge
Data di pubblicazione
2013
Lingua
Inglese
ISBN 10 
0415883253
ISBN 13 
9780415883252
Rilegatura
Copertina rigida
Numero edizione
1
Numero di pagine
336
Contatto del produttore
Taylor and Francis, GPSR Taylor and Francis
gpsr@taylorandfrancis.com

Taylor & Francis Verlag GmbH, Kaufingerstraße 24
München
80331
Germania

Altre edizioni note dello stesso titolo

9780415883269: Writing for the Web: Composing, Coding, and Constructing Web Sites

Edizione in evidenza

ISBN 10:  0415883261 ISBN 13:  9780415883269
Casa editrice: Routledge, 2013
Brossura