Any restauranteur, for that matter any businessperson or entrepreneur should read this book. Danny Meyer runs a great business and a terrific book. --Gordon Ransay
When London restauranteurs discuss their New York counterparts the name Danny Meyer is invariably at the forefront - and none of us has articulated better just how to make a restaurant, or indeed any service business outstanding. --Jeremy King, co founder of Le Caprice, The Ivy, J Sheekey, The Wolseley and St Alban
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