Management Communication, 3rd Edition - Brossura

Bell, Arthur H.

Brossura

ISBN 10: 0470084456 ISBN 13: 9780470084458

Casa editrice: Wiley, 2009

Riassunto

Students require excellent communication skills in their business and academic lives. Management Communication is a step-by-step guide for learning specific techniques to help them improve those skills and achieving clarity and brevity in business writing. The authors follow a four-part approach to communication instruction: explain it, try it, evaluate it, perfect it. They provide graduate and undergraduate students, managers, and managers-in-training with the tools they need to become masterful communicators.

The new 3^rd Edition has a greater focus on “strategy through skill” and provides more opportunities for applying skills and insights to a broad range of fields for success in future careers in accounting, finance, marketing, management, information systems, telecommunications, and HR.

Su questo libro

Informazioni sull'autore

Arthur H. Bell is Executive Director of MBA Programs at the Masagung Graduate School of Management, University of San Francisco, where he is also Professor of Management Communication. He holds his PhD in English from Harvard University and is the author of 49 books on a variety of management, communication, language, and literature topics. Among his most recent books are Winning with Trust in Business, with R. Cohn (Pelican, 2008), Butterflies Be Gone! Banishing Speaker's Nerves (McGraw-Hill, 2008), and You Can't Talk to Me That Way! Stopping Toxic Language in the Workplace (Career Press, 2006).

Dayle M. Smith is Professor of Management and Director of the Honors Program in the School of Business and Professional Studies, University of San Francisco. She holds her PhD in Organizational communication from the University of Southern California. She teaches undergraduate, MBA, and Executive MBA classes in Leadership, organizational behavior, teambuilding, and human resource management. She is the author of many books in her field, including Women at Work: Leadership for a New Century (Prentice Hall, 1999) and Learning Team Skills 2e (Prentice Hall, forthcoming 2009).

Dettagli dell'edizione

• Editore: Wiley
• Data di pubblicazione: 2009
• Lingua: Inglese
• ISBN 10: 0470084456
• ISBN 13: 9780470084458
• Rilegatura: Copertina flessibile
• Numero edizione: 3
• Numero di pagine: 600
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile