Understanding Color: An Introduction for Designers

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9780470381359: Understanding Color: An Introduction for Designers

Make Sound Color Choices

Now in an updated Fourth Edition, Understanding Color helps you connect the dots between your emotional, intuitive responses to color and the theories that explain them. From this authoritative and easy-to-follow resource, you'll learn how to use color more comfortably, creatively, and effectively than ever before.

Take your work to the next level by exploring how different light sources affect color rendition, how placement changes color, how to avoid costly color mistakes, and how to resolve the color problems that frequently confront design professionals. This edition is full of powerful new features that reflect the latest issues in color and design, including: * Expanded and revised content in nearly 35% of the book. * Coverage of a broad range of design disciplines. * Ideas from the major color theorists that reinforce content, rather than emphasizing what is correct or incorrect. * Discussion of color created by traditional media and digital design, and the issues that arise when design moves from one medium to another. * Innovative coverage of color marketing issues. * Helpful tips for using color in the working environment. * An online workbook with valuable exercises that reinforce color concepts.

Understanding Color, Fourth Edition is an unparalleled source of authoritative information and practical solutions for students and professionals in all fields of design.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

L'autore:

Linda Holtzschue is Principal of Linda Holtzschue and Associates, an interior design firm based in New York City. She has taught color theory and related courses at Parsons School of Design, where she also served as an assistant dean; the Fashion Institute of Technology; and the School of Visual Arts. Her work has appeared in the New York Times Magazine and Better Homes and Gardens.

Dalla quarta di copertina:

From theory to practice
 
enhance your skills for working with color
 
Now in an updated Fourth Edition, Understanding Color helps you connect the dots between your emotional, intuitive responses to color and the theories that explain them. Through authoritative, easy-to-follow instruction, you'll learn how to use color more comfortably, creatively, and effectively than ever before.
 
Take your work to the next level by exploring how different light sources affect color rendition, how placement changes color, how to avoid costly color mistakes, and how to resolve the color problems that frequently confront design professionals. This Fourth Edition is full of powerful new features that reflect the latest issues in color and design, including:
* Nearly 35 percent of content expanded and revised
* Coverage of a broad range of design disciplines
* Ideas from the major color theorists that reinforce one another, rather than an approach emphasizing what is correct or incorrect
* Discussion of color created by traditional media and digital design, and the issues that arise when design moves from one medium to another
* Innovative coverage of color marketing issues
* Helpful tips for using color in the working environment
* An online workbook contains valuable exercises to reinforce color concepts
 
Understanding Color, Fourth Edition is an unparalleled source of authoritative information and practical solutions for students and professionals in all fields of design.

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Linda Holtzschue
Editore: John Wiley and Sons Ltd, United Kingdom (2011)
ISBN 10: 0470381353 ISBN 13: 9780470381359
Nuovi Paperback Quantità: 10
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Descrizione libro John Wiley and Sons Ltd, United Kingdom, 2011. Paperback. Condizione libro: New. 4th Revised edition. 234 x 188 mm. Language: English . Brand New Book. Make Sound Color Choices Now in an updated Fourth Edition, Understanding Color helps you connect the dots between your emotional, intuitive responses to color and the theories that explain them. From this authoritative and easy-to-follow resource, you ll learn how to use color more comfortably, creatively, and effectively than ever before. Take your work to the next level by exploring how different light sources affect color rendition, how placement changes color, how to avoid costly color mistakes, and how to resolve the color problems that frequently confront design professionals. This edition is full of powerful new features that reflect the latest issues in color and design, including: * Expanded and revised content in nearly 35 of the book. * Coverage of a broad range of design disciplines. * Ideas from the major color theorists that reinforce content, rather than emphasizing what is correct or incorrect. * Discussion of color created by traditional media and digital design, and the issues that arise when design moves from one medium to another. * Innovative coverage of color marketing issues. * Helpful tips for using color in the working environment. * An online workbook with valuable exercises that reinforce color concepts. Understanding Color, Fourth Edition is an unparalleled source of authoritative information and practical solutions for students and professionals in all fields of design. Codice libro della libreria AAH9780470381359

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ISBN 10: 0470381353 ISBN 13: 9780470381359
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Descrizione libro John Wiley and#38; Sons, 2011. PAP. Condizione libro: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Codice libro della libreria FW-9780470381359

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Linda Holtzschue
Editore: John Wiley and Sons Ltd, United Kingdom (2011)
ISBN 10: 0470381353 ISBN 13: 9780470381359
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Descrizione libro John Wiley and Sons Ltd, United Kingdom, 2011. Paperback. Condizione libro: New. 4th Revised edition. 234 x 188 mm. Language: English . Brand New Book. Make Sound Color Choices Now in an updated Fourth Edition, Understanding Color helps you connect the dots between your emotional, intuitive responses to color and the theories that explain them. From this authoritative and easy-to-follow resource, you ll learn how to use color more comfortably, creatively, and effectively than ever before. Take your work to the next level by exploring how different light sources affect color rendition, how placement changes color, how to avoid costly color mistakes, and how to resolve the color problems that frequently confront design professionals. This edition is full of powerful new features that reflect the latest issues in color and design, including: * Expanded and revised content in nearly 35 of the book. * Coverage of a broad range of design disciplines. * Ideas from the major color theorists that reinforce content, rather than emphasizing what is correct or incorrect. * Discussion of color created by traditional media and digital design, and the issues that arise when design moves from one medium to another. * Innovative coverage of color marketing issues. * Helpful tips for using color in the working environment. * An online workbook with valuable exercises that reinforce color concepts. Understanding Color, Fourth Edition is an unparalleled source of authoritative information and practical solutions for students and professionals in all fields of design. Codice libro della libreria AAH9780470381359

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Holtzschue, Linda
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ISBN 10: 0470381353 ISBN 13: 9780470381359
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Descrizione libro Wiley, 2011. Paperback. Condizione libro: New. book. Codice libro della libreria 0470381353

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Descrizione libro 2011. Paperback. Condizione libro: New. 4th. 190mm x 234mm x 14mm. Paperback. Make Sound Color Choices Now in an updated Fourth Edition, Understanding Color helps you connect the dots between your emotional, intuitive responses to color and the theories that explain.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 272 pages. 0.670. Codice libro della libreria 9780470381359

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Holtzschue, Linda
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ISBN 10: 0470381353 ISBN 13: 9780470381359
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Descrizione libro Wiley, 2011. Paperback. Condizione libro: New. Codice libro della libreria P110470381353

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Holtzschue, Linda
Editore: John Wiley & Sons Inc (2011)
ISBN 10: 0470381353 ISBN 13: 9780470381359
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Descrizione libro John Wiley & Sons Inc, 2011. Paperback. Condizione libro: Brand New. 4th edition. 272 pages. 9.50x7.75x0.75 inches. In Stock. Codice libro della libreria __0470381353

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Descrizione libro 2011. Paperback. Condizione libro: New. 4th. 190mm x 234mm x 14mm. Paperback. Make Sound Color Choices Now in an updated Fourth Edition, Understanding Color helps you connect the dots between your emotional, intuitive responses to color and the theories.Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 272 pages. 0.670. Codice libro della libreria 9780470381359

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