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Considered by many to be the best textbook on Strategy, Contemporary Strategy Analysis 7th edition builds on the strengths of previous editions by introducing students to the core concepts and principles of strategy. Rob Grant eloquently combines theory with current real world examples and practice using a clearly written, logical and comprehensive approach.
Updates for the 7th Edition:
- An improved focus on strategy implementation, including additional content.
- Case material substantially enhanced including new cases form a variety of industries.
- More use of Strategy Capsules in every chapter that give more detailed examples of each strategy being implemented by a real company and the impacts the strategy has on their operation.
- Several of the longer chapters shortened or split into two to further improve readability.
Contemporary Strategy Analysis 7th edition is suitable for both MBA and advanced undergraduate students.
Full teachings notes to the cases are now available at the companion website www.contemporarystrategyanalysis.com
Contemporary Strategy Analysis 7th Edition is also available in a combined text and cases version –
ISBN: 9780470747094
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Book by Grant Robert M
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- EditoreJohn Wiley & Sons Inc
- Data di pubblicazione2009
- ISBN 10 0470747102
- ISBN 13 9780470747100
- RilegaturaCopertina flessibile
- LinguaInglese
- Numero di pagine499
- Contatto del produttorenon disponibile
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Contemporary Strategy Analysis: Text Only
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John Wiley & Sons Inc, 2010
ISBN 10: 0470747102
ISBN 13: 9780470747100
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Contemporary Strategy Analysis
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ISBN 10: 0470747102
ISBN 13: 9780470747100
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Condizione: Good. 7 Edition. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Codice articolo GRP63811113
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Contemporary Strategy Analysis: Text Only
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John Wiley & Sons Inc, 2010
ISBN 10: 0470747102
ISBN 13: 9780470747100
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Contemporary Strategy Analysis: Text Only
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Paperback. Condizione: Very Good. Contemporary Strategy Analysis: Text Only This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9780470747100
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Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9780470747100. Codice articolo 9942943
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Contemporary Strategy Analysis: Text Only
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Condizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1100grams, ISBN:9780470747100. Codice articolo 9942944
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