Author Helm Wotzkow, a commercial artist specializing in advertising, leads readers step by step from beginning to advanced skills. His extensive experience provides so many helpful suggestions and tips that even professional letterers will find useful new ideas on almost every page.
Wotzkow begins with advice on the tools necessary to hand-lettering. He then proceeds to a detailed discussion and analysis of roman majuscule and minuscule characters, the lettering upon which most styles are based. Both pen and brush lettering are covered. Subsequent chapters explore italic, gothic, script, and block styles of lettering as well as negative lettering, perspective lettering, and lettering on curves. Each chapter is illustrated with scores of examples of fine lettering executed by Wotzkow and his students. Rather than presenting a series of hard-and-fast rules, the author helps readers analyze existing forms, discover new techniques, and develop their own critical faculties.
"Valuable for the student, the teacher, the lecturer, [and] the designer," declared School Arts of this thorough, practical guide to hand-lettering.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condizione: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00107049272
Quantità: 1 disponibili
Da: INDOO, Avenel, NJ, U.S.A.
Condizione: New. Brand New. Codice articolo 9780486824017
Quantità: Più di 20 disponibili
Da: Kisharon Langdon New Chapters, HARROW, Regno Unito
Condizione: As New. This copy is in Like New condition ? crisp, clean, and showing no meaningful signs of use. Pages are bright and free from any marks, writing, or highlighting. The spine is tight and the covers are sharp with no creasing or damage. Every book we list is individually hand-checked by our team at Kisharon Langdon New Chapters. We take pride in honest, accurate grading ? what you read is what you receive. New Chapters is a social enterprise supporting people with Learning Disabilities and Autistic People into meaningful work. Your purchase makes a real difference. Codice articolo AISLE9/Box60/DHs27/250826
Quantità: 1 disponibili
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.
Paperback. Condizione: new. Paperback. Author Helm Wotzkow, a commercial artist specializing in advertising, leads readers step by step from beginning to advanced skills. His extensive experience provides so many helpful suggestions and tips that even professional letterers will find useful new ideas on almost every page. Wotzkow begins with advice on the tools necessary to hand-lettering. He then proceeds to a detailed discussion and analysis of roman majuscule and minuscule characters, the lettering upon which most styles are based. Both pen and brush lettering are covered. Subsequent chapters explore italic, gothic, script, and block styles of lettering as well as negative lettering, perspective lettering, and lettering on curves. Each chapter is illustrated with scores of examples of fine lettering executed by Wotzkow and his students. Rather than presenting a series of hard-and-fast rules, the author helps readers analyse existing forms, discover new techniques, and develop their own critical faculties. "Valuable for the student, the teacher, the lecturer, (and) the designer," declared School Arts of this thorough, practical guide to hand lettering. AUTHOR: When Helm Wotzkow wrote this book in 1952, he had over 30 years of experience in both Europe and America as a commercial artist specialising in advertising. Step-by-step instructions lead readers from beginning to advanced skills, covering both pen and brush lettering. Scores of examples illustrate chapters on italic, gothic, script, and block styles of lettering. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9780486824017
Quantità: 1 disponibili
Da: Book Grocer, Tullamarine, VIC, Australia
Paperback. Commander Edward Whitehead, Dover Publications Inc. Author Helm Wotzkow, a commercial artist specializing in advertising, leads readers step by step from beginning to advanced skills. His extensive experience provides so many helpful suggestions and tips that even professional letterers will find useful new ideas on almost every page. Wotzkow begins with advice on the tools necessary to hand-lettering. He then proceeds to a detailed discussion and analysis of roman majuscule and minuscule characters, the lettering upon which most styles are based. Both pen and brush lettering are covered. Subsequent chapters explore italic, gothic, script, and block styles of lettering as well as negative lettering, perspective lettering, and lettering on curves. Each chapter is illustrated with scores of examples of fine lettering executed by Wotzkow and his students. Rather than presenting a series of hard-and-fast rules, the author helps readers analyse existing forms, discover new techniques, and develop their own critical faculties. "Valuable for the student, the teacher, the lecturer, (and) the designer," declared School Arts of this thorough, practical guide to hand lettering. AUTHOR: When Helm Wotzkow wrote this book in 1952, he had over 30 years of experience in both Europe and America as a commercial artist specialising in advertising. Paperback. Codice articolo 9780486824017-SECONDHAND
Quantità: 1 disponibili
Da: Revaluation Books, Exeter, Regno Unito
Paperback. Condizione: Brand New. 336 pages. 8.50x5.50x1.00 inches. In Stock. Codice articolo 0486824012
Quantità: 1 disponibili
Da: AussieBookSeller, Truganina, VIC, Australia
Paperback. Condizione: new. Paperback. Author Helm Wotzkow, a commercial artist specializing in advertising, leads readers step by step from beginning to advanced skills. His extensive experience provides so many helpful suggestions and tips that even professional letterers will find useful new ideas on almost every page. Wotzkow begins with advice on the tools necessary to hand-lettering. He then proceeds to a detailed discussion and analysis of roman majuscule and minuscule characters, the lettering upon which most styles are based. Both pen and brush lettering are covered. Subsequent chapters explore italic, gothic, script, and block styles of lettering as well as negative lettering, perspective lettering, and lettering on curves. Each chapter is illustrated with scores of examples of fine lettering executed by Wotzkow and his students. Rather than presenting a series of hard-and-fast rules, the author helps readers analyse existing forms, discover new techniques, and develop their own critical faculties. "Valuable for the student, the teacher, the lecturer, (and) the designer," declared School Arts of this thorough, practical guide to hand lettering. AUTHOR: When Helm Wotzkow wrote this book in 1952, he had over 30 years of experience in both Europe and America as a commercial artist specialising in advertising. Step-by-step instructions lead readers from beginning to advanced skills, covering both pen and brush lettering. Scores of examples illustrate chapters on italic, gothic, script, and block styles of lettering. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Codice articolo 9780486824017
Quantità: 1 disponibili
Da: CitiRetail, Stevenage, Regno Unito
Paperback. Condizione: new. Paperback. Author Helm Wotzkow, a commercial artist specializing in advertising, leads readers step by step from beginning to advanced skills. His extensive experience provides so many helpful suggestions and tips that even professional letterers will find useful new ideas on almost every page. Wotzkow begins with advice on the tools necessary to hand-lettering. He then proceeds to a detailed discussion and analysis of roman majuscule and minuscule characters, the lettering upon which most styles are based. Both pen and brush lettering are covered. Subsequent chapters explore italic, gothic, script, and block styles of lettering as well as negative lettering, perspective lettering, and lettering on curves. Each chapter is illustrated with scores of examples of fine lettering executed by Wotzkow and his students. Rather than presenting a series of hard-and-fast rules, the author helps readers analyse existing forms, discover new techniques, and develop their own critical faculties. "Valuable for the student, the teacher, the lecturer, (and) the designer," declared School Arts of this thorough, practical guide to hand lettering. AUTHOR: When Helm Wotzkow wrote this book in 1952, he had over 30 years of experience in both Europe and America as a commercial artist specialising in advertising. Step-by-step instructions lead readers from beginning to advanced skills, covering both pen and brush lettering. Scores of examples illustrate chapters on italic, gothic, script, and block styles of lettering. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Codice articolo 9780486824017
Quantità: 1 disponibili