Author Helm Wotzkow, a commercial artist specializing in advertising, leads readers step by step from beginning to advanced skills. His extensive experience provides so many helpful suggestions and tips that even professional letterers will find useful new ideas on almost every page.
Wotzkow begins with advice on the tools necessary to hand-lettering. He then proceeds to a detailed discussion and analysis of roman majuscule and minuscule characters, the lettering upon which most styles are based. Both pen and brush lettering are covered. Subsequent chapters explore italic, gothic, script, and block styles of lettering as well as negative lettering, perspective lettering, and lettering on curves. Each chapter is illustrated with scores of examples of fine lettering executed by Wotzkow and his students. Rather than presenting a series of hard-and-fast rules, the author helps readers analyze existing forms, discover new techniques, and develop their own critical faculties.
"Valuable for the student, the teacher, the lecturer, [and] the designer," declared School Arts of this thorough, practical guide to hand-lettering.
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Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Paperback. Condizione: Very Good. Author Helm Wotzkow, a commercial artist specializing in advertising, leads readers step by step from beginning to advanced skills. His extensive experience provides so many helpful suggestions and tips that even professional letterers will find useful new ideas on almost every page.Wotzkow begins with advice on the tools necessary to hand-lettering. He then proceeds to a detailed discussion and analysis of roman majuscule and minuscule characters, the lettering upon which most styles are based. Both pen and brush lettering are covered. Subsequent chapters explore italic, gothic, script, and block styles of lettering as well as negative lettering, perspective lettering, and lettering on curves. Each chapter is illustrated with scores of examples of fine lettering executed by Wotzkow and his students. Rather than presenting a series of hard-and-fast rules, the author helps readers analyze existing forms, discover new techniques, and develop their own critical faculties.Valuable for the student, the teacher, the lecturer, and] the designer, declared School Arts of this thorough, practical guide to hand-lettering. Codice articolo 00107049272
Quantità: 1 disponibili
Da: INDOO, Avenel, NJ, U.S.A.
Condizione: New. Brand New. Codice articolo 9780486824017
Quantità: Più di 20 disponibili
Da: World of Books Inc, Montgomery, IL, U.S.A.
Paperback. Condizione: Very Good. Author Helm Wotzkow, a commercial artist specializing in advertising, leads readers step by step from beginning to advanced skills. His extensive experience provides so many helpful suggestions and tips that even professional letterers will find useful new ideas on almost every page.Wotzkow begins with advice on the tools necessary to hand-lettering. He then proceeds to a detailed discussion and analysis of roman majuscule and minuscule characters, the lettering upon which most styles are based. Both pen and brush lettering are covered. Subsequent chapters explore italic, gothic, script, and block styles of lettering as well as negative lettering, perspective lettering, and lettering on curves. Each chapter is illustrated with scores of examples of fine lettering executed by Wotzkow and his students. Rather than presenting a series of hard-and-fast rules, the author helps readers analyze existing forms, discover new techniques, and develop their own critical faculties.Valuable for the student, the teacher, the lecturer, and] the designer, declared School Arts of this thorough, practical guide to hand-lettering. Codice articolo CIN0486824012VG
Quantità: 1 disponibili
Da: Kisharon Langdon New Chapters, HARROW, Regno Unito
Condizione: As New. This copy is in Like New condition ? crisp, clean, and showing no meaningful signs of use. Pages are bright and free from any marks, writing, or highlighting. The spine is tight and the covers are sharp with no creasing or damage. Every book we list is individually hand-checked by our team at Kisharon Langdon New Chapters. We take pride in honest, accurate grading ? what you read is what you receive. New Chapters is a social enterprise supporting people with Learning Disabilities and Autistic People into meaningful work. Your purchase makes a real difference. Codice articolo AISLE9/Box60/DHs27/250826
Quantità: 1 disponibili
Da: Revaluation Books, Exeter, Regno Unito
Paperback. Condizione: Brand New. 336 pages. 8.50x5.50x1.00 inches. In Stock. Codice articolo 0486824012
Quantità: 1 disponibili