Sales Management: Building Customer Relationships and Partnerships

Hair Jr., Prof Joseph F.

 
9780538743921: Sales Management: Building Customer Relationships and Partnerships
ISBN 10: 0538743921 ISBN 13: 9780538743921
Casa editrice: South-Western, 2009

Sinossi

SALES MANAGEMENT: BUILDING CUSTOMER RELATIONSHIPS AND PARTNERSHIPS, International Edition is designed to cover all of the basic topics in sales management while emphasizing customer loyalty, customer relationship management, and the effects of technology on the sales function. Because of advances in telecommunications technology, the traditional role of sales managers is evolving toward managing sales people across multiple channels that contact and service customers through a variety of methods. The text reflects current trends and is designed to prepare students for the additional management responsibilities they are likely to encounter in the real world.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Editore
South-Western
Data di pubblicazione
2009
Lingua
Inglese
ISBN 10 
0538743921
ISBN 13 
9780538743921
Rilegatura
Forniture assortite
Numero di pagine
560
Contatto del produttore
non disponibile
Persona responsabile
non disponibile

Altre edizioni note dello stesso titolo

9780618721016: Sales Management: Building Customer Relationships and Partnerships: A Customer Relationship Approach

Edizione in evidenza

ISBN 10:  0618721010 ISBN 13:  9780618721016
Casa editrice: South-Western Pub, 2008
Rilegato