International Trade: A Business Perpective

ISBN 10: 0582277604 ISBN 13: 9780582277601

Casa editrice: Addison-Wesley Longman Ltd, 1996

Riassunto

This problem-oriented, practical reader introduces the main theory of international trade before applying it to real-world business problems. Students are shown how to analyse competition, identify opportunities and develop successful strategies for entering and remaining active in an international market how to access reliable information and how to deal with practical arrangements such as international logistics, financing, cultural differences and insurance issues. Contributors to this text are senior executives or trade advisors in the international market place and have first-hand experience of the problems that can be encountered.

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Dettagli dell'edizione

• Editore: Addison-Wesley Longman Ltd
• Data di pubblicazione: 1996
• Lingua: Inglese
• ISBN 10: 0582277604
• ISBN 13: 9780582277601
• Rilegatura: Libro di testo
• Numero edizione: 1
• Numero di pagine: 239
• Redattore: Jepma Catrinus J., Rhoen Andre
• Contatto del produttore: non disponibile
• Persona responsabile: Yeepin GmbH; 492000000000; sunshine12232@outlook.com; ; Alleestr.11; Kaiserslautern; Rheinland-Pfalz; 67655; Germania