Currently one of the best-selling strategy texts for advanced undergraduates and MBA students, Contemporary Strategy Analysis has gained widespread recognition for its rigorous approach to business strategy analysis. Contemporary Strategy Analysis introduces students to the fundamental concepts and principles of strategy. The text reflects current academic thinking and management practice, and gives students the tools they need to formulate and implement strategies in order to enhance the performance of the organizations that they join. Now in its fourth edition, this exciting text has been thoroughly revised and updated. Special features of the fourth edition include:increased coverage of value creation in electronic commerce and the strategy implications of information technology a new section on the "New Economy" and what it means for competition and profit the incorporation of recent contributions to strategy theory and strategy practice including:- the creation and development of organizational capability - winner-takes-all markets - network externalities and competition for standards - complexity and self-organization - strategic innovationthe relating of analytical frameworks to their real-world business applications revised figures and applications, making the book even more user-friendly for both instructors and students.
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Descrizione libro Wiley-Blackwell. PAPERBACK. Condizione libro: New. 0631231366 Brand NEW Book - May have light shelf-wear. Codice libro della libreria Z0631231366ZN
Descrizione libro Wiley-Blackwell, 2002. Condizione libro: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: Part I: Introduction:1. The Concept of Strategy:Introduction and ObjectivesThe Role of Strategy in SuccessA Framework for Analyzing Business StrategyA Brief History of Business StrategyThe Distinction between Corporate and Business StrategyDifferent Approaches to Strategy: Design versus ProcessThe Different Roles of Strategy within the FirmThe Role of Analysis in Strategy FormulationSummaryPart II: Tools of Strategy Analysis:2. Goals, Values, and Performance:Introduction and ObjectivesStrategy as a Quest for ValueApplying the Principles of Value Creation to Strategic ManagementValues, Mission, and VisionSummary3. Analyzing the Industry Environment:Introduction and ObjectivesFrom Environmental Analysis to Industry AnalysisThe Determinants of Industry Profit: Demand and CompetitionAnalyzing Industry AttractivenessApplying Industry AnalysisDefining Industries: What''s the Relevant Market?Extending the Five Forces FrameworkThe External Sources of Competitive Advantage: Identifying Key Success FactorsSummary4. Intra-Industry Analysis:Introduction and ObjectivesThe Contribution of Game TheoryCompetitor AnalysisSegementation AnalysisStrategic GroupsSummary5. Analyzing Resources and Capabilities:Introduction and ObjectivesThe Role of Resources and Capabilities in Strategy FormulationThe Resources of the FirmOrganizational CapabilitiesAppraising the Profit-Earning Potential of Resources and CapabilitiesPutting Resource and Capability Analysis to Work: A Practical GuideDeveloping Resources and CapabilitiesSummaryAppendix: The Contribution of Knowledge and Management6. Organization Structure and Management Systems:Introduction and ObjectivesThe Evolution of the CorporationThe Principles of Organizational DesignHierarchy in Organizational DesignApplying the Principles to Designing OrganizationsAlternative Structural FormsManagement Systems for Coordination and ControlSummaryPart III: The Analysis of Competitive Advantage:7. The Nature and Sources of Competitive Advantage:Introduction and ObjectivesThe Emergence of Competitive AdvantageSustaining Competitive AdvantageCompetitive Advantage in Different Market SettingsTypes of Competitive AdvantageSummary8. Cost Advantage:Introduction and ObjectivesEconomies of ExperienceThe Sources of Cost AdvantageUsing the Value Chain to Analyze CostsManaging Cost CuttingSummary9. Differentiation Advantage:Introduction and ObjectivesThe Nature of Differentiation and Differentiation AdvantageAnalyzing Differentiation: the Demand SideAnalyzing Differentiation: the Supply SideBringing it all Together: The Value Chain in Differentiation AnalysisSummaryPart IV: Business Strategies in Different Industry Contexts:10. Industry Evolution:Introduction and ObjectivesThe Industry Life CycleStructure, Competition, and Success Factors Over the Life CycleAdapting to Change and Shaping the FutureSummaryAppendix: Other Approaches to Industry Classification11. Technology-Based Industries and the Management of Innovation:Introduction and ObjectivesCompetitive Advantage in Technology-Intensive IndustriesStrategies to Exploit Innovation: How and When to EnterCompeting for StandardsImplementing Technology Strategies: Creating the Conditions for InnovationSummary12. Competitive Advantage in Mature Industries:Introduction and ObjectivesKey Success Factors in Mature EnvironmentsStrategy Implementation in Mature Industries: Structure, Systems, and StyleStrategies for Declining IndustriesSummaryPart V: Corporate Strategy:13. Vertical Integration and the Scope of the Firm:Introduction and ObjectivesTransaction Costs and the Scope of the FirmThe Costs and Benefits of Vertical IntegrationDesigning Vertical RelationshipsSummary14. Global Strategies and the Multinational Corporation:Introduction and ObjectivesImplications of International Competition for Industry AnalysisAnalyzing Competitive Advantage in an International ContextApplying the Framework: Internatio. Codice libro della libreria ABE_book_new_0631231366
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Descrizione libro Wiley-Blackwell, 2002. Paperback. Condizione libro: New. 4th. Codice libro della libreria DADAX0631231366
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Descrizione libro Wiley-Blackwell, 2002. Paperback. Condizione libro: New. book. Codice libro della libreria 0631231366
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