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Currently one of the best-selling strategy texts for advanced undergraduates and MBA students, Contemporary Strategy Analysis has gained widespread recognition for its rigorous approach to business strategy analysis. Contemporary Strategy Analysis introduces students to the fundamental concepts and principles of strategy. The text reflects current academic thinking and management practice, and gives students the tools they need to formulate and implement strategies in order to enhance the performance of the organizations that they join. Now in its fourth edition, this exciting text has been thoroughly revised and updated. Special features of the fourth edition include:increased coverage of value creation in electronic commerce and the strategy implications of information technology a new section on the "New Economy" and what it means for competition and profit the incorporation of recent contributions to strategy theory and strategy practice including:- the creation and development of organizational capability - winner-takes-all markets - network externalities and competition for standards - complexity and self-organization - strategic innovationthe relating of analytical frameworks to their real-world business applications revised figures and applications, making the book even more user-friendly for both instructors and students.
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Informazioni sull?autore
ROBERT M. GRANT is Professor of Management at Georgetown University and Visiting Professor at City University, London. He is on the editorial boards of the Strategic Managementjournal and Long Range Planning. His business experience ranges from producing pork pies (Kraft Foods) and retreading tires (Firestone), to strategy consulting with American Express, ENI, and other comparues. He is also the coeditor of Cases in Contemporary StrategyAnalysis, Second Édition (Blackwell Publishers, 1999).
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Contemporary Strategy Analysis: Concepts, Techniques, Applications Fourth Edition
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Contemporary Strategy Analysis: Concepts, Techniques, Applications Fourth Edition
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Contemporary Strategy Analysis: Concepts, Techniques, Applications Fourth Edition
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Contemporary Strategy Analysis : Concepts, Techniques, Applications
Editore:
Wiley & Sons, Incorporated, John, 2001
ISBN 10: 0631231366
ISBN 13: 9780631231363
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Contemporary Strategy Analysis: Concepts, Techniques, Applications Fourth Edition
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Contemporary Strategy Analysis: Concepts, Techniques, Applications
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Paperback. Condizione: Very Good. Contemporary Strategy Analysis: Concepts, Techniques, Applications This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9780631231363
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Paperback. Condizione: Used; Acceptable. Dispatched, from the UK, within 48 hours of ordering. The book is perfectly readable and fit for use, although it shows signs of previous ownership. The spine is likely creased and the cover scuffed or slightly torn. Textbooks will typically have an amount of underlining and/or highlighting, as well as notes. If this book is over 5 years old, then please expect the pages to be yellowing or to have age spots. Damaged cover. The cover of is slightly damaged for instance a torn or bent corner. Codice articolo CHL10537308
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Contemporary Strategy Analysis
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Condizione: Muy bueno. : Este libro es un análisis exhaustivo de la estrategia empresarial, que abarca conceptos, técnicas y aplicaciones. Se centra en el análisis de la industria y la ventaja competitiva, con una cobertura ampliada de la formulación de estrategias en el comercio electrónico. El libro enfatiza la conexión entre los marcos analíticos y su aplicación a problemas empresariales del mundo real, reflejando los desarrollos conceptuales y teóricos más recientes en el análisis de estrategias, todo ello desde una perspectiva global. EAN: 9780631231363 Tipo: Libros Categoría: Negocios y Economía Título: Contemporary Strategy Analysis Autor: Robert M. Grant Editorial: Blackwell Idioma: en Páginas: 551 Formato: tapa blanda. Codice articolo Happ-2024-07-22-83ceba24
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Contemporary Strategy Analysis: Concepts, Techniques, Applications
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Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9780631231363
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