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Documents the collapse and comeback of America's largest industry in a saga of greed and stubbornness, spotlighting dedicated managers, engineers, and financiers who struggled to change the Big Three before it was too late. 60,000 first printing. First serial, The Wall Street Journal. Tour.
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Comeback: The Fall and Rise of the American Automobile Industry
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
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Hardback. Condizione: Good. In Comeback, Pulitzer Prize-winners Paul Ingrassia and Joseph B. White take us to the boardrooms, the executive offices, and the shop floors of the auto business to reconstruct, in riveting detail, how America's premier industry stumbled, fell, and picked itself up again. The story begins in 1982, when Honda started building cars in Marysville, Ohio, and the entire U.S. car industry seemed to be on the brink of extinction. It ends just over a decade later, with a remarkable turn of the tables, as Japan's car industry falters and America's Big Three emerge as formidable global competitors. Comeback is a story propelled by larger-than-life characters -- Lee Iacocca, Henry Ford I, Don Petersen, Roger Smith, among many others -- and their greed, pride, and sheer refusal to face facts. But it is also a story full of dedicated, unlikely heroes who struggled to make the Big Three change before it was too late. Codice articolo 00096842801
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Comeback: The Fall & Rise of the American Automobile Industry
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
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Condizione: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00109700708
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Comeback: The Fall & Rise of the American Automobile Industry
Da: Gulf Coast Books, Cypress, TX, U.S.A.
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hardcover. Condizione: Fair. Codice articolo 0671792148-4-34692664
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Comeback: The Fall & Rise of the American Automobile Industry
Da: Your Online Bookstore, Houston, TX, U.S.A.
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hardcover. Condizione: Fair. Codice articolo 0671792148-4-34692664
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Comeback: The Fall & Rise of the American Automobile Industry
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Condizione: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy. Codice articolo GWV.0671792148.VG
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Comeback: The Fall & Rise of the American Automobile Industry
Da: Once Upon A Time Books, Siloam Springs, AR, U.S.A.
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hardcover. Condizione: Good. This is a used book in good condition and may show some signs of use or wear . This is a used book in good condition and may show some signs of use or wear . Codice articolo mon0003410216
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Comeback: The Fall and Rise of the American Automobile Industry
Da: World of Books Inc, Montgomery, IL, U.S.A.
Valutazione del venditore 4 su 5 stelle
Hardback. Condizione: Good. In Comeback, Pulitzer Prize-winners Paul Ingrassia and Joseph B. White take us to the boardrooms, the executive offices, and the shop floors of the auto business to reconstruct, in riveting detail, how America's premier industry stumbled, fell, and picked itself up again. The story begins in 1982, when Honda started building cars in Marysville, Ohio, and the entire U.S. car industry seemed to be on the brink of extinction. It ends just over a decade later, with a remarkable turn of the tables, as Japan's car industry falters and America's Big Three emerge as formidable global competitors. Comeback is a story propelled by larger-than-life characters -- Lee Iacocca, Henry Ford I, Don Petersen, Roger Smith, among many others -- and their greed, pride, and sheer refusal to face facts. But it is also a story full of dedicated, unlikely heroes who struggled to make the Big Three change before it was too late. Codice articolo CIN0671792148G
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Comeback: The Fall and Rise of the American Automobile Industry
Da: World of Books Inc, Montgomery, IL, U.S.A.
Valutazione del venditore 4 su 5 stelle
Hardback. Condizione: Very Good. In Comeback, Pulitzer Prize-winners Paul Ingrassia and Joseph B. White take us to the boardrooms, the executive offices, and the shop floors of the auto business to reconstruct, in riveting detail, how America's premier industry stumbled, fell, and picked itself up again. The story begins in 1982, when Honda started building cars in Marysville, Ohio, and the entire U.S. car industry seemed to be on the brink of extinction. It ends just over a decade later, with a remarkable turn of the tables, as Japan's car industry falters and America's Big Three emerge as formidable global competitors. Comeback is a story propelled by larger-than-life characters -- Lee Iacocca, Henry Ford I, Don Petersen, Roger Smith, among many others -- and their greed, pride, and sheer refusal to face facts. But it is also a story full of dedicated, unlikely heroes who struggled to make the Big Three change before it was too late. Codice articolo CIN0671792148VG
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Comeback: The Fall & Rise of the American Automobile Industry
Da: Duru Media, Tallahassee, FL, U.S.A.
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hardcover. Condizione: Good. Codice articolo 01M0DK5Q59PZPBV
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Comeback: The Fall & Rise of the American Automobile Industry
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
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Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0671792148I4N00
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