A guide to managing risk offers case studies from experienced entrepreneurs that explain how to develop ideas, locate financing, hire employees, build credibility, and introduce products.
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BobReiss is the founder and president of R&R Recreational Products, Inc. In the early 1980s, he created the popular TV Guide Trivia Game, an entrepreneurial venture that is the basis for the Harvard Business School case included with this book. In the early 1990s, he founded the Valdawn Watch Company, a division of R&R, which was selected by Inc. Magazine as one of the fastest-growing companies in 1992, 1993, and 1994. Mr. Reiss is a frequent guest speaker to entrepreneurship classes nationwide. He has been involved in fourteen start-up companies.
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