Articoli correlati a Competing on Internet Time: Lessons from Netscape and...

Competing on Internet Time: Lessons from Netscape and Its Battle With Microsoft - Rilegato

Cusumano, Michael A.; Yoffie, David B.

 
9780684853192: Competing on Internet Time: Lessons from Netscape and Its Battle With Microsoft

Sinossi

Based on forty in-depth interviews with key officers and employees of Netscape, the authors reveal the strategies that have allowed the company to beat its competition and show executives how to exploit the Internet to their company's advantage.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

L'autore

Michael A. Cusumano, co-author of MICROSOFT SECRETS and THINKING BEYOND LEAN is Distinguished Professor of Management at MIT's Sloan School of Management. David B. Yoffie is the Max and Doris Starr Professor of International Business Administration at Harvard Business School.

Product Description

Book by Yoffie David Cusumano Michael A Yoffie David B

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.