Why doesn't your home page appear on the first page of search results, even when you query your own name? How do other web pages always appear at the top? What creates these powerful rankings? And how? The first book ever about the science of web page rankings, Google's PageRank and Beyond supplies the answers to these and other questions and more.
The book serves two very different audiences: the curious science reader and the technical computational reader. The chapters build in mathematical sophistication, so that the first five are accessible to the general academic reader. While other chapters are much more mathematical in nature, each one contains something for both audiences. For example, the authors include entertaining asides such as how search engines make money and how the Great Firewall of China influences research.
The book includes an extensive background chapter designed to help readers learn more about the mathematics of search engines, and it contains several MATLAB codes and links to sample web data sets. The philosophy throughout is to encourage readers to experiment with the ideas and algorithms in the text.
Any business seriously interested in improving its rankings in the major search engines can benefit from the clear examples, sample code, and list of resources provided.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Amy N. Langville is Assistant Professor of Mathematics at the College of Charleston in Charleston, South Carolina. She studies mathematical algorithms for information retrieval and text and data mining applications. Carl D. Meyer is Professor of Mathematics at North Carolina State University. In addition to information retrieval, his research areas include numerical analysis, linear algebra, and Markov chains. He is the author of Matrix Analysis and Applied Linear Algebra.
"Comprehensive and engagingly written. This book should become an important resource for many audiences: applied mathematicians, search industry professionals, and anyone who wants to learn more about how search engines work."--Jon Kleinberg, Cornell University
"I don't think there are any competitive books in print with the same depth and breadth on the topic of search engine ranking. The content is well-organized and well-written."--Michael Berry, University of Tennessee
"Comprehensive and engagingly written. This book should become an important resource for many audiences: applied mathematicians, search industry professionals, and anyone who wants to learn more about how search engines work."--Jon Kleinberg, Cornell University
"I don't think there are any competitive books in print with the same depth and breadth on the topic of search engine ranking. The content is well-organized and well-written."--Michael Berry, University of Tennessee
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Da: ThriftBooks-Reno, Reno, NV, U.S.A.
Hardcover. Condizione: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 1.5. Codice articolo G0691122024I4N10
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Hardcover. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.5. Codice articolo G0691122024I3N00
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Hardcover. Condizione: Very Good. Google's PageRank and Beyond: The Science of Search Engine Rankings This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9780691122021
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