Problem solved. How to recognize the nineteen recurring problems faced in design, branding and communication and how to resolve them. Ediz. illustrata - Rilegato

Johnson, Michael

Rilegato

ISBN 10: 0714864730 ISBN 13: 9780714864730

Casa editrice: Phaidon, 2012

Riassunto

A primer in design and communication that offers solutions to the recurring problems faced by by students and professionals. It explores the ways creatives interpret their clients' brief, propose new ideas and reinvent existing products and brands, referring to a huge cross-section of different projects by acclaimed designers and agencies, including Saatchi and Saatchi, Paul Rand, George Lois, Bob Gill and Pentagram.

Su questo libro

Informazioni sugli autori

Michael Johnson is the award-winning creative director and founder of johnson banks, a London-based design consultancy recognised as one of the most innovative design companies in the world and whose clients include Virgin Atlantic, the British Government, the V&A, the Design council and Proctor & Gamble. He writes and lectures worldwide on design theory and practice.

Michael Johnson is the award-winning creative director and founder of johnson banks, a London-based design consultancy recognised as one of the most innovative design companies in the world and whose clients include Virgin Atlantic, the British Government, the V&A, the Design council and Proctor & Gamble. He writes and lectures worldwide on design theory and practice.

Dalla quarta di copertina

A manual for design students and professionals offering solutions to design problems.

Dettagli dell'edizione

• Editore: Phaidon
• Data di pubblicazione: 2012
• Lingua: Inglese
• ISBN 10: 0714864730
• ISBN 13: 9780714864730
• Rilegatura: Copertina rigida
• Numero edizione: 2
• Numero di pagine: 320
• Contatto del produttore: Messaggerie Libri; ufficio.anagrafiche@meli.it; ; Via Verdi, 8.; Assago Milano; 20090; Italia