Why TV Is Not Our Fault: Television Programming, Viewers, And Who's Really in Control - Rilegato

Meehan, Eileen R.

Rilegato

ISBN 10: 074252485X ISBN 13: 9780742524859

Casa editrice: Rowman & Littlefield Pub Inc, 2005

Riassunto

This book dispels the myth that the television industry is just giving viewers the programming they want to see and, thus, that we as viewers are responsible for the existence of shoes like Fear Factor and yet another Survivor. In fact, Eileen Meehan explains, viewers exert no demand in the market for ratings, advertising slots, program production, or telecasting. She also counters the idea that TV programs reflect our culture directly. Introducing us to the political economy of television, Meehan covers programming, corporate strategies, advertising, the misnomer of "competition" among networks, and organizations that seek more industry accountability. She tells us why TV isn't our fault - and who's really to blame.

Su questo libro

Informazioni sull?autore

Eileen R. Meehan is the Lemuel Heidel Brown Chair in Media and Political Economy at the Manship School of Mass Communication at Louisiana State University.

Dettagli dell?edizione

• Editore: Rowman & Littlefield Pub Inc
• Data di pubblicazione: 2005
• Lingua: Inglese
• ISBN 10: 074252485X
• ISBN 13: 9780742524859
• Rilegatura: Copertina rigida
• Numero di pagine: 145
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile