Articoli correlati a Total Branding by Design: Using Design to Create Distinctive...

Total Branding by Design: Using Design to Create Distinctive Brand Identities - Brossura

Southgate, Paul

 
9780749418649: Total Branding by Design: Using Design to Create Distinctive Brand Identities

Sinossi

This is a practical guide on how to exploit the full potential of packaging design as a marketing tool to build brands. The book also provides insights into well-known product campaigns, such as Jack Daniels, Tango, Coca-Cola, Perrier, Bailey's and Gale's Honey.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.