Articoli correlati a Brand Building on the Internet
Sinossi
Analyzes a range of international companies to demonstrate how the internet demands a new and strategic way of thinking about marketing interactive brands to consumers. It also gives readers concrete tools to create a successful brand strategy on the Internet and answers such questions as:
-- What role should the Internet have in a marketing plan?
-- What types of companies are best suited to market our product on the Internet?
-- How can a systematic dialogue between the consumer and the brand be created?
-- How can strong traffic on a site be created?
-- How is it possible to measure the real value of branding a site?
-- What role should the Internet have in a marketing plan?
-- What types of companies are best suited to market our product on the Internet?
-- How can a systematic dialogue between the consumer and the brand be created?
-- How can strong traffic on a site be created?
-- How is it possible to measure the real value of branding a site?
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Book by Lindstrom Martin Anderson Tim Frank
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Brand Building on the Internet
Editore:
Kogan Page, Limited, 2000
ISBN 10: 0749433132
ISBN 13: 9780749433130
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Da: Better World Books Ltd, Dunfermline, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. 0th Edition. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Codice articolo GRP27501802
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Brand Building on the Internet
Da: Ammareal, Morangis, Francia
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Softcover. Condizione: Bon. Ancien livre de bibliothčque. Traces d'usure sur la couverture. Salissures sur la tranche. Edition 2000. Ammareal reverse jusqu'ą 15% du prix net de cet article ą des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Signs of wear on the cover. Stains on the edge. Edition 2000. Ammareal gives back up to 15% of this item's net price to charity organizations. Codice articolo C-863-043
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Brand Building on the Internet
Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.
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Paperback. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.4. Codice articolo G0749433132I3N00
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BRAND BUILDING ON THE INTERNET
Da: AwesomeBooks, Wallingford, Regno Unito
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Paperback. Condizione: Very Good. BRAND BUILDING ON THE INTERNET This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9780749433130
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BRAND BUILDING ON THE INTERNET
Da: Bahamut Media, Reading, Regno Unito
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Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9780749433130
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Brand Building on the Internet
Da: Basement Seller 101, Cincinnati, OH, U.S.A.
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Paperback. Condizione: As New. Codice articolo 130425071
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