Instant Creativity: Simple Techniques to Ignite Innovation and Problem Solving - Brossura

CLEGG, Brian

Brossura

ISBN 10: 0749448679 ISBN 13: 9780749448677

Casa editrice: Kogan Page, 2006

Riassunto

Instant Creativity is a collection of tried and tested techniques to encourage individuals and groups make the most of their creativity. It offers over seventy quick and simple exercises to help find fresh ideas and solutions to problems. It is designed for combating a lack of inspiration, for brainstorming ideas for new projects, creating a better understanding of an ongoing problem or for seeking a general direction. The range of ideas will help tap into the creative energies of any individual or an uninspired team. They are particularly useful for marketers, advertising professionals and product designers.

Su questo libro

Descrizione del libro:

Quick exercises to immediately boost creativity levels

Instant solutions and fresh ideas for anyone stuck in a rut or lacking inspiration

Over 70 creativity techniques and exercises presented with details of any preparation required, running time, resources and a clear description of the task

Contains questions anyone can ask to help solve problems

Customer review: ***** A really great, usable handbook for creativity. If youre involved in trying to get people to think creatively at work, its the sort of book to keep on your desk all the time. The content is concise and well presented, and the book has some good index features to help you pick the creativity technique you need.

L'autore:

Brian Clegg is Director of Creativity Unleashed Ltd training in business creativity, customer service and personal/team development. He is a Fellow of Royal Society of Arts and has Masters degrees from Cambridge and Lancaster Universities. He has contributed to a wide range of magazines (eg. Professional Manager, Good Housekeeping, Computer Weekly, BBC History) and has written over 20 books, translated into 10 languages. They have previously co-authored Business Creativity, Imagination Engineering, DisOrganization, Instant Teamwork and Crash Course in Creativity.

Paul Birch is Director of VisionJuice, a creativity and organisational change consultancy. During an 18 year career at BA he took a billion pounds out of the cost base as Head of Business Planning; and as the company's first Corporate Jester, he challenged the set thinking that permeates most modern organisations. He is a visiting lecturer at Henley Management College and Oxford University and has written nine books on creative thinking, organisational change, teamwork and leadership.

Su questa edizione

• Editore: Kogan Page
• Data di pubblicazione: 2006
• ISBN 10: 0749448679
• ISBN 13: 9780749448677
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 192