Articoli correlati a Sales Promotion: How to Create, Implement & Integrate...
Sinossi
<div><i>Sales Promotion</i>  explains all the stages of creating and implementing innovative and successful sales promotions. It details the tried and tested methods that can give a business the competitive edge over other companies, including off-the-shelf offers, joint promotions, price promotions, premium promotions, and prize promotions. The new edition takes account of changes in market forces and the effect of new media such as web based advertising. It also includes a wealth of new case studies, including MasterCard, Superdrug, and Mazda.</div>
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Informazioni sull?autore
Roddy Mullin, Chartered Marketer and Chartered Engineer, has been a consultant for sales and marketing for the past two decades, with his business aim being to 'make people make money'. He is an examiner for the Institute of Promotional Marketing Diploma as well as former Vice President of the Central London branch of the CIM and former Court Assistant of the Worshipful Company of Marketors. He has written several books including Promotional Marketing and The Handbook of Field Marketing (both published by Kogan Page).
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Sales Promotion : How to Create, Implement and Integrate Campaigns that Really Work
Editore:
Kogan Page, Limited, 2008
ISBN 10: 0749450215
ISBN 13: 9780749450212
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Da: Better World Books Ltd, Dunfermline, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. 4 Edition. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Codice articolo 38879540-20
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Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
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Paperback. Condizione: Fair. A readable copy of the book which may include some defects such as highlighting and notes. Cover and pages may be creased and show discolouration. Codice articolo GOR013466033
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Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work (4th Edn)
Da: Anybook.com, Lincoln, Regno Unito
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Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780749450212. Codice articolo 7095049
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Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work
Da: Anybook.com, Lincoln, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9780749450212. Codice articolo 8724443
Quantità: 1 disponibili
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Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work
Editore:
Kogan page 03/02/2008, 2008
ISBN 10: 0749450215
ISBN 13: 9780749450212
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Da: AwesomeBooks, Wallingford, Regno Unito
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Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Codice articolo 7719-9780749450212
Quantità: 1 disponibili
Foto dell'editore
Sales Promotion: How to Create, Implement and Integrate Campaigns that Really Work
Editore:
Kogan page 03/02/2008, 2008
ISBN 10: 0749450215
ISBN 13: 9780749450212
Antico o usato
Brossura
Da: Bahamut Media, Reading, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Codice articolo 6545-9780749450212
Quantità: 1 disponibili