"The 30 Day MBA" demonstrates that going to business school is not the only way to acquire an MBA skill set - and that there are ways to gain the same knowledge, while saving both time and money. Each of the chapters in the book covers the essential elements of each of the core disciplines in a top MBA programme. The subjects covered include accounting, business history, business law, economics, entrepreneurship, ethics & social responsibility, finance, marketing, operations, organisational behaviour, personal development, quantitative & qualitative research and strategy. This practical guide also incorporates external reading and resources, online library and information sources, case examples and links to online self-assessment tests to help you keep track of your learning achievements. "The 30 Day MBA" will enable you to take part in strategic decision making within your company, on an equal footing with MBA graduates. This accessible and in-depth new title places MBA skills within reach of all professionals in both large and small organisations and is essential reading.
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"A straightforward, easy to read summary of some of the key concepts that impact on business management." ( Manager magazine)
"The book is concise and yet explanatory, it doesnt patronise, and, as I read it, things definitely fell into place." ( Pharmaceutical Physician Nov 09)
The 30 Day MBA, 2nd edition provides a thorough grounding on subjects covered on all the top business school courses that can be covered in just thirty days, making you better equipped to make decisions and produce a business strategy.
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Descrizione libro Kogan page, 2009. Paperback. Condizione libro: Brand New. reprint edition. 336 pages. 9.50x6.00x1.00 inches. In Stock. Codice libro della libreria zk0749454121
Descrizione libro Kogan Page, 2009. Paperback. Condizione libro: New. Codice libro della libreria P110749454121
Descrizione libro Condizione libro: Brand New. Book Condition: Brand New. Codice libro della libreria 97807494541281.0