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Revenue Management. Hard-Core Tactics For Profit-Making and Market Domination - Brossura

Robert Cross

 
9780752810188: Revenue Management. Hard-Core Tactics For Profit-Making and Market Domination
Brossura
ISBN 10: 0752810189 ISBN 13: 9780752810188
Casa editrice: Orion Business Books, 1997
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  • EditoreOrion Business Books
  • Data di pubblicazione1997
  • ISBN 10 0752810189
  • ISBN 13 9780752810188
  • RilegaturaCopertina flessibile
  • Numero edizione1

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9780752810188: Revenue Management. Hard-Core Tactics For Profit-Making and Market Domination
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9780752809793: Revenue Management: Hard Core Tactics for Profit-making and Market Domination

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ISBN 10:  0752809792 ISBN 13:  9780752809793
Casa editrice: Orion Business (an Imprint of Th..., 1997
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  • 9780752810102: Revenue Management: Hard Core Tactics for Profit-making and Market Domination

    Orion ..., 1998
    Brossura

  • 9788173712326: Revenue Management: Hard-core Tactics for Profit-making and Market Domination

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Robert Cross
ISBN 10: 0752810189 ISBN 13: 9780752810188
Antico o usato Soft cover Quantità: 1
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(East Sussex, Regno Unito)
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Descrizione libro Soft cover. Condizione: Near Fine. 1st Trade Paperback. Trade Paperback. In the recent frenzy of cost-cutting and reengineering, many companies lost sight of the need for real growth, allowing revenue generation to stagnate or slide as managers sought desperately to reduce costs. In this eye-opening book, the author reminds us that cost-cutting is not enough, and shows how a poerful strategy - Revenue Management - can help any business dramatically improve its bottom line. Emphasizing the importance of building market share through micromarketing, Cross explains how to identify 'lost' revenue opportunities, use marketing intelligence to see the right product to the right consumer at the right time for the right price, and increase profits without increasing production or promotion expenses. It is a strategy that is poised to explode across all industries, and Robert Cross' book should be read by any manager who is aiming to achieve lasting growth and success in their chosen markets. 276 pp. (We carry a wide selection of titles in The Arts, Theology, History, Politics, Social and Physical Sciences. academic and scholarly books and Modern First Editions etc.). Codice articolo 076356

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Robert "Doc" Cross
Editore: Orion Export Titles (1997)
ISBN 10: 0752810189 ISBN 13: 9780752810188
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Book Deals
(Tucson, AZ, U.S.A.)
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Descrizione libro Condizione: Good. Good condition. This is the average used book, that has all pages or leaves present, but may include writing. Book may be ex-library with stamps and stickers. Codice articolo 353-0752810189-gdd

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