Doing Research in Business and Management: An Introduction to Process and Method - Rilegato

Remenyi, Dan; Williams, Brian; Money, Arthur; Swartz, Ethen

 
9780761959496: Doing Research in Business and Management: An Introduction to Process and Method

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This wide-ranging text comprehensively overviews management research and research methodology. The authors take the reader through all the major stages of the research process and introduce the key methods.

After highlighting the different contexts and purposes, strategies and tactics, programmes and processes of management research, the authors provide detailed coverage of the relevant research approaches and methods. They discuss the interrelationship of theoretical and empirical research, and how these apply to practice. The implications of using quantitative and qualitative methods are examined, and practical advice is given on the available analysis techniques and software packages.

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Informazioni sull?autore

Ethné M. Swartz, Ph.D., is a Professor of Management at the Feliciano School of Business, Montclair State University. She served as a chair and associate dean at Fairleigh Dickinson University’s Silberman College of Business. She is a Fulbright Scholar and a Justin G. Longenecker Fellow of the United States Association for Small Business & Entrepreneurship. She has taught in the UK, Mexico, Germany, Iceland, and South Africa. She serves as a research associate at the University of Pretoria’s Gordon Institute of Business Science. Her research publications appear in • Long Range PlanningRisk Management: An International JournalJournal of Applied Management Studies Leadership and Organisational Development JournalBusiness HorizonsInternational Journal of Entrepreneurial Behaviour and ResearchFacilitiesEducation and TrainingJournal of Developmental EntrepreneurshipInternational Journal of Gender and Entrepreneurship, and Entrepreneurship, Theory & Practice (ET&P).

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Altre edizioni note dello stesso titolo

9780761959502: Doing Research in Business and Management: An Introduction to Process and Method

Edizione in evidenza

ISBN 10:  0761959505 ISBN 13:  9780761959502
Casa editrice: SAGE Publications Ltd, 1998
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