Articoli correlati a Satisfaction: A Behavioral Perspective on the Consumer:...
Satisfaction: A Behavioral Perspective on the Consumer: A Behavioral Perspective on the Consumer - Rilegato
Sinossi
Designed for advanced MBA and doctoral courses in Consumer Behavior and Customer Satisfaction, this is the definitive text on the meaning, causes, and consequences of customer satisfaction. It covers every psychological aspect of satisfaction formation, and the contents are applicable to all consumables - product or service.Author Richard L. Oliver traces the history of consumer satisfaction from its earliest roots, and brings together the very latest thinking on the consequences of satisfying (or not satisfying) a firm's customers. He describes today's best practices in business, and broadens the determinants of satisfaction to include needs, quality, fairness, and regret ('what might have been').The book culminates in Oliver's detailed model of consumption processing and his satisfaction measurement scale. The text concludes with a section on the long-term effects of satisfaction, and why an understanding of satisfaction psychology is vitally important to top management.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Informazioni sull?autore
Richard L. Oliver
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Compra nuovo
Visualizza questo articolo
EUR 24,73
GRATIS per la spedizione da U.S.A. a Italia
Destinazione, tempi e costiAltre edizioni note dello stesso titolo
Risultati della ricerca per Satisfaction: A Behavioral Perspective on the Consumer:...
Edizione Internazionale
SATISFACTION
Edizione InternazionaleDa: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: New. Brand New. Soft Cover International Edition. Different ISBN and Cover Image. Priced lower than the standard editions which is usually intended to make them more affordable for students abroad. The core content of the book is generally the same as the standard edition. The country selling restrictions may be printed on the book but is no problem for the self-use. This Item maybe shipped from US or any other country as we have multiple locations worldwide. Codice articolo ABNR-6664
Quantità: 5 disponibili
Edizione Internazionale
SATISFACTION
Edizione InternazionaleDa: Basi6 International, Irving, TX, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: Brand New. New.SoftCover International edition. Different ISBN and Cover image but contents are same as US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. Codice articolo ABEJUNE24-284905
Quantità: 20 disponibili
Foto dell'editore
Satisfaction: A Behavioral Perspective on the Consumer: A Behavioral Perspective on the Consumer
Da: Phatpocket Limited, Waltham Abbey, HERTS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Codice articolo Z1-EE-005-00365
Quantità: 1 disponibili
Immagini fornite dal venditore
Satisfaction: A Behavioral Perspective on the Consumer: A Behavioral Perspective on the Consumer
Editore:
Routledge Publishing, 2010
ISBN 10: 0765617706
ISBN 13: 9780765617705
Antico o usato
Rilegato
Da: Salish Sea Books, Bellingham, WA, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: Good. 2. Good++; Hardcover; Withdrawn library copy with minimal library markings; Covers are still glossy; Library stamps to the endpapers; Text pages are clean & unmarked; Binding is excellent with a straight spine; This book will be shipped in a sturdy cardboard box with foam padding; Medium-Large Format (Quatro, 9.75" - 10.75" tall); Olive green and blue covers with title in white and tan lettering; 2nd Edition; 2010, Routledge Publishing; 544 pages; "Satisfaction: A Behavioral Perspective on the Consumer: A Behavioral Perspective on the Consumer," by Richard L. Oliver. Codice articolo SKU-1086AB00504162
Quantità: 1 disponibili
Immagini fornite dal venditore
Satisfaction: A Behavioral Perspective on the Consumer: A Behavioral Perspective on the Consumer
Editore:
Routledge Publishing, 2010
ISBN 10: 0765617706
ISBN 13: 9780765617705
Antico o usato
Rilegato
Da: Salish Sea Books, Bellingham, WA, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: Very Good. 2. Very Good; Hardcover; Covers are still glossy; Unblemished textblock edges; Small label to the first endpaper and to the title page, otherwise the endpapers and all text pages are bright and unmarked; The binding is excellent with a straight spine; This book will be shipped in a sturdy cardboard box with foam padding; Medium-Large Format (Quatro, 9.75" - 10.75" tall); Olive green and blue covers with title in white and tan lettering; 2nd Edition; 2010, Routledge Publishing; 544 pages; "Satisfaction: A Behavioral Perspective on the Consumer: A Behavioral Perspective on the Consumer," by Richard L. Oliver. Codice articolo SKU-576AG07808181
Quantità: 1 disponibili
Foto dell'editore
Satisfaction: A Behavioral Perspective on the Consumer
Da: Chiron Media, Wallingford, Regno Unito
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: New. Codice articolo 6666-TNFPD-9780765617705
Quantità: 5 disponibili
Immagini fornite dal venditore
Satisfaction : A Behavioral Perspective on the Consumer
Da: GreatBookPrices, Columbia, MD, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: New. Codice articolo 7912984-n
Quantità: 10 disponibili
Immagini fornite dal venditore
Satisfaction: A Behavioral Perspective on the Consumer: A Behavioral Perspective on the Consumer
Print on DemandDa: moluna, Greven, Germania
Valutazione del venditore 5 su 5 stelle
Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Designed for advanced MBA and doctoral courses in Consumer Behavior and Customer Satisfaction, this is the definitive text on the meaning, causes, and consequences of customer satisfaction. It covers every psychological aspect of satisfaction formation, and. Codice articolo 594979784
Quantità: Più di 20 disponibili
Foto dell'editore
Satisfaction
Da: Majestic Books, Hounslow, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: New. pp. xxii + 519 Figures, Illus. Codice articolo 7998104
Quantità: 3 disponibili
Immagini fornite dal venditore
Satisfaction : A Behavioral Perspective on the Consumer
Da: GreatBookPricesUK, Woodford Green, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: New. Codice articolo 7912984-n
Quantità: 10 disponibili