A comprehensive guide to modern-day business concepts and practices furnishes explanatory charts, diagrams, and a business directory that reveal how corporate organizations function, the role of the manager, the art of international business management,A comprehensive guide to modern-day business concepts and practices furnishes explanatory charts, diagrams, and a business directory that reveal how corporate organizations function, the role of the manager, the art of international business management, and more. and more.
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Robert Heller is a leading authority in the world of management consultancy. He was the founding editor of Management Today, and, as editorial director of Haymarket Publishing Group, supervised the launch of number of highly successful magazines, including Campaign, Computing, and Accountancy Age. His many bestselling books include Ride the Revolution, In Search of European Excellence, and titles in the DK series Business Masterminds and Essential Managers. Contributors -- Developing Your Career: Paul Donkersley; The Learning Organization: Bob Garratt; Financial Management: Terry Gasking; Managing Resources: Colin Barrow & Robert Heller; Operations Management: Paul Spenley; Marketing and Sales: Malcolm McDonald; The Impact of the Internet: Chris Downing; Communication: Robert Heller; Managing People: Sue Clemson; Problem-Solving and Decision-Making: Angela Pinnington; Change and Innovation: George Boulden; Operating a Global Business: Terry Brake; Managing Across Cultures: Fons Trompenaars & Peter Woolliams.
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