Imagery and Text: A Dual Coding Theory of Reading and Writing presents, for the first time, a unified theory of both reading and writing that derives from and is completely consistent with the Dual Coding Theory of cognition, one of the most influential and empirically sound theories of cognition ever developed. This is the first book to take a systematic theoretical approach to all of the central issues of literacy, including decoding, comprehension, and memory in reading; and planning, drafting, and reviewing in writing. Additionally, theoretical accounts are provided for such profound and elusive literacy concepts as meaning, engagement, inspiration, and persona. Dual Coding Theory is unique in theorizing how both verbal and nonverbal cognition are woven throughout all aspects of literacy.
An outstanding advancement in understanding literacy, Imagery and Text: A Dual Coding Theory of Reading and Writing:
* Explains the major aspects of both reading and writing from an empirically well-established cognitive theory that embraces both language and mental imagery, emphasizing the powerful role of nonlinguistic knowledge and mental imagery in literacy;
* Offers a human alternative to current computer-based theories of cognition and literacy derived from artificial intelligence, treating literacy as an essentially human activity that includes imagery and affect;
* Provides moment-by-moment accounts of both the reading process and the writing process and comparisons with other theories; and
* Presents an extensive review of educational research on the application of dual coding theory.
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Contents: Preface. Introduction: A Unified Theory of Literacy. Historical and Philosophical Background. Dual Coding in Literacy. Meaning and Comprehension. Memory and Remembering. The Reading Process. Written Composition. Educational Implications.
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Da: Better World Books, Mishawaka, IN, U.S.A.
Condizione: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 49246854-6
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Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condizione: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00108457390
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Da: Ye Old Bookworm, Odessa, TX, U.S.A.
Trade Size Paperback. Condizione: Good No dust jacket as issued. Stated First Edition; First Printing. 8vo 8" - 9" tall; 236 pages; Blue trade size paperback lightly rubbed at edges. About four pages with highlighted text paragrahs otherwise clean and tight. Codice articolo 2422
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Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Paperback. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0805834397I3N00
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Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Paperback. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0805834397I4N00
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Da: Bay Used Books, Sudbury, ON, Canada
Soft cover. Condizione: Very Good. Very good condition. Light wear. Binding tight, pages clean. Personal inscription on first page. Pictures available upon request. Codice articolo 055263
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