No Sweat: How the Simple Science of Motivation Can Bring You a Lifetime of Fitness - Brossura

Segar Ph.D., Michelle

Brossura

ISBN 10: 0814434851 ISBN 13: 9780814434857

Casa editrice: HarperCollins Leadership, 2018

Riassunto

We start out with the best intentions. We’re going to exercise more and get in shape! Then five days a week at the gym turns into two...then becomes none. We hit the snooze button and skip the morning run.

We really do want to be healthy and fit, but we’re over whelmed and overextended - and exercise feels like another chore to complete. Is it any wonder we don’t stick with it?

Behavior expert Michelle Segar has devoted her career to the science of motivation. In No Sweat, she reveals that while “better health” or “weight loss” sound like strong incentives, human beings are hardwired to choose immediate gratification over delayed benefits. In other words, we’re not going to exercise unless it makes us happy right now.

So what’s the solution? To achieve lasting fitness, we have to change our minds - before we can change our bodies. In No Sweat, Segar shows us how. Translating twenty years of research on exercise and motivation into a simple four-point program, she helps readers broaden their definition of exercise, find plea -sure in physical activity, and discover realistic ways to fit it into their lives. Activities we enjoy, we repeat - making this evidence-based system more sustainable in the long run than a regimen of intense workouts. Even if we don’t sweat, we really benefit.

The success of the clients Segar has coached testifies to the power of her program. Their stories punctuate the book, entertaining and emboldening readers to break the cycle of exercise failure once and for all. Complete with work sheets, tips, and techniques, get ting in shape has never been so easy - or so much fun.

Su questo libro

L'autore

MICHELLE L. SEGAR is a behavioral sustainability scientist and Director of the Sport, Health, & Activity Research and Policy (SHARP) Center at the University of Michigan. She holds a Ph.D. in Psychology and Master's degrees in Health Behavior and Kinesiology. A sought-after advisor, her expertise has been featured in The New York Times, Forbes, Elle, Prevention, and other major media.

Dalla quarta di copertina

Do you secretly hate exercising? Struggle to stick with a program? Millions of people try and fail to stay fit. But what if “exercising” is the real problem, not you?

No Sweat translates years of research on exercise and motivation into a simple four-point program that will empower you to break the cycle of exercise failure once and for all. You’ll discover why you should forget about willpower and stop gritting your teeth through workouts you hate. Instead, you’ll become motivated from the inside out and start to crave physical activity. You’ll be hooked!

Practical, proven, and loaded with inspiring stories, No Sweat makes getting fit easier—and more fun—than you ever imagined. Get ready to embrace an active lifestyle that you’ll love.

Michelle Segar, Ph.D., is a motivation and behavioral sustainability scientist and directs the Sport, Health, and Activity Research and Policy Center at the University of Michigan. She is a sought-after expert and frequently featured in major media like The New York Times, Forbes, and Prevention. She holds a Ph.D. in psychology and master’s degrees in health behavior and kinesiology. She lives in Ann Arbor, Michigan.

Dettagli dell?edizione

• Editore: HarperCollins Leadership
• Data di pubblicazione: 2018
• ISBN 10: 0814434851
• ISBN 13: 9780814434857
• Rilegatura: Copertina flessibile
• Lingua: Inglese
• Numero di pagine: 272