Sinossi
Web Survey Methodology guides the reader through the past fifteen years of research in web survey methodology. It both provides practical guidance on the latest techniques for collecting valid and reliable data and offers a comprehensive overview of research issues. Core topics from preparation to questionnaire design, recruitment testing to analysis and survey software are all covered in a systematic and insightful way. The reader will be exposed to key concepts and key findings in the literature, covering measurement, non-response, adjustments, paradata, and cost issues. The book also discusses the hottest research topics in survey research today, such as internet panels, virtual interviewing, mobile surveys and the integration with passive measurements, e-social sciences, mixed modes and business intelligence.
The book is intended for students, practitioners, and researchers in fields such as survey and market research, psychological research, official statistics and customer satisfaction research.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Informazioni sull?autore
Mario Callegaro is senior survey research scientist at Google.
Katja Lozar Manfreda and Vasja Vehovar are professors of statistics and methodology at the Faculty of Social Science, University of Ljubljana.
Dalla quarta di copertina
Covering core topics from preparation to questionnaire design, recruitment testing to analysis and survey software, this book covers the past 15 years of research and provides readers with practical direction on techniques for collecting valid and reliable data.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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Web Survey Methodology
Editore:
Sage Publications Ltd, 2015
ISBN 10: 0857028618
ISBN 13: 9780857028617
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Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780857028617. Codice articolo 5596995
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Web Survey Methodology (Research Methods for Social Scientists)
Editore:
SAGE Publications Ltd, 2015
ISBN 10: 0857028618
ISBN 13: 9780857028617
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paperback. Condizione: Like New. First Edition. Ships in a BOX from Central Missouri! Like Brand NEW. No tears, highlighting or writing because it's never been used! May have minor shelf wear. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Codice articolo 001805156N
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Web Survey Methodology (Research Methods for Social Scientists)
Editore:
SAGE Publications Ltd, 2015
ISBN 10: 0857028618
ISBN 13: 9780857028617
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Da: Textbooks_Source, Columbia, MO, U.S.A.
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paperback. Condizione: New. First Edition. Ships in a BOX from Central Missouri! UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Codice articolo 001805156N
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Condizione: New. Print on Demand pp. 220. Codice articolo 96160335
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Web Survey Methodology (Paperback)
Editore:
SAGE Publications Ltd, London, 2015
ISBN 10: 0857028618
ISBN 13: 9780857028617
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Paperback. Condizione: new. Paperback. Web Survey Methodology guides the reader through the past fifteen years of research in web survey methodology. It both provides practical guidance on the latest techniques for collecting valid and reliable data and offers a comprehensive overview of research issues. Core topics from preparation to questionnaire design, recruitment testing to analysis and survey software are all covered in a systematic and insightful way. The reader will be exposed to key concepts and key findings in the literature, covering measurement, non-response, adjustments, paradata, and cost issues. The book also discusses the hottest research topics in survey research today, such as internet panels, virtual interviewing, mobile surveys and the integration with passive measurements, e-social sciences, mixed modes and business intelligence. The book is intended for students, practitioners, and researchers in fields such as survey and market research, psychological research, official statistics and customer satisfaction research. Covering core topics from preparation to questionnaire design, recruitment testing to analysis and survey software, this book covers the past 15 years of research and provides readers with practical direction on techniques for collecting valid and reliable data. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9780857028617
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Web Survey Methodology
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Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Covering core topics from preparation to questionnaire design, recruitment testing to analysis and survey software, this book covers the past 15 years of research and provides readers with practical direction on techniques for collecting valid and reliable . Codice articolo 447094550
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Web Survey Methodology (Research Methods for Social Scientists)
Editore:
SAGE Publications Ltd, 2015
ISBN 10: 0857028618
ISBN 13: 9780857028617
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Condizione: New. . 2015. 1st Edition. Paperback. . . . . Codice articolo V9780857028617
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Condizione: New. . 2015. 1st Edition. Paperback. . . . . Books ship from the US and Ireland. Codice articolo V9780857028617
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