Articoli correlati a How to Do Critical Discourse Analysis: A Multimodal...
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Using a multimodal approach graphic, vocal, written How to do Critical Discourse Analysis guides students to an understanding of how language, power and ideology are negotiated in visual communication and media texts, from magazine and advertising, to YouTube and music videos. Authors David Machin and Andrea Mayr draw on discourse analysis, appraisal theory, stylistics and conversation analysis to present a systematic toolkit for doing language and image analysis. Using case studies and examples from a range of traditional and new media content, the book equips students with the necessary tools to analyze and understand the relationship between language, discourse and social practices.
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Informazioni sull'autore
David Machin is lecturer at Cardiff University.
Dalla quarta di copertina
Written for students without prior knowledge of linguistics, this is an accessible and systematic toolkit for doing language and image analysis. Using case studies and examples from a range of media, it enables students to analyze and understand the relationship between language, discourse and social practices.
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How to Do Critical Discourse Analysis: A Multimodal Introduction
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How to Do Critical Discourse Analysis: A Multimodal Introduction
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How to Do Critical Discourse Analysis: A Multimodal Introduction
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How to Do Critical Discourse Analysis : A Multimodal Introduction
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How to Do Critical Discourse Analysis : A Multimodal Introduction
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ISBN 10: 0857028928
ISBN 13: 9780857028921
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How to Do Critical Discourse Analysis : A Multimodal Introduction
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SAGE Publications, Limited, 2012
ISBN 10: 0857028928
ISBN 13: 9780857028921
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How to Do Critical Discourse Analysis : A Multimodal Introduction
Editore:
SAGE Publications, Limited, 2012
ISBN 10: 0857028928
ISBN 13: 9780857028921
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Da: Better World Books, Mishawaka, IN, U.S.A.
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