This practically oriented book details factors to be considered and the steps necessary for developing a successful employee survey process, from administration to action. The author draws on organizational psychology and survey methodology, as well as practical experience with employee surveys in North America, Europe, and multinationally. In addition to showing how to plan and execute employee surveys, the book offers numerous models, methods, examples, and theory for what to do after executing the survey, with coverage of standard and nonstandard data analysis, presentations of results to top management, running workshops with managers and staff on the survey results, and planning and implementing action based on survey results. Checklists and b&w photos of survey promotion materials are included. Borg is scientific director at the GESIS-ZUMA academic survey research institute in Mannheim, Germany. Annotation ©2009 Book News, Inc., Portland, OR (booknews.com)
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Book by Ingwer Borg Paul Mastrangelo
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