Mobile Web 2.0: The Innovator's Guide to Developing and Marketing Next Generation Wireless/Mobile Applications - Brossura

Jaokar, Ajit; Fish, Tony

 
9780954432768: Mobile Web 2.0: The Innovator's Guide to Developing and Marketing Next Generation Wireless/Mobile Applications

Sinossi

"If you're looking for the best source of information
currently available on the subject of both Web 2.0 and Mobile Web 2.0, you have to go no further than this book." - Dion Hinchcliffe, Editor-in-Chief of the Web 2.0 Journal and President of Hinchcliffe & Company

" In their latest book, the authors make fresh challenges on the paradigms in mobile data. You are not going to agree with it all, but it will challenge your own thinking" - Jeremy Flynn, Head of Commercial Partnerships, Vodafone UK

"Simply the most comprehensive and easily-accessible book on mobile Web 2.0 and its future potential available to date." - Dr Rebecca Lingwood CEng MIMechE, Director of Continuing Professional Development, University of Oxford"

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Contenuti

PART ONE

THE MOBILE DATA INDUSTRY TODAY
CONTENT IS KING
WEB 2.0 AND MOBILE WEB 2.0
THE SEVEN PRINCIPLES OF MOBILE WEB 2.0

PART TWO

FACTORS AFFECTING MOBILE WEB 2.0

PART THREE

FUNDING,BUSINESS MODELS AND STRATEGY

CONCLUSION

Product Description

Book by Jaokar Ajit Fish Tony

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.