Pricing Strategy: An Interdisciplinary Approach - Rilegato

Engelson, Morris

 
9780964287068: Pricing Strategy: An Interdisciplinary Approach

Sinossi

Focuses on pricing as a unifying theme across all business functions, and looks at the interface between operational functions. Uses a conversational style, with separate mathematical analysis sections, to discuss pricing concepts and procedures, strategic behavior, and pricing analysis and planning. The appendix provides graphs, tables, and other reference material. Published by Strategy. Joint Management, P.O. Box 25170, Portland, OR 97225. Annotation copyright Book News, Inc. Portland, Or.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Product Description

Book by Engelson Morris

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.