Learn to design simple, powerful, and timeless logos.
*Winner of the 2022 American Graphic Design Award for Book Design from Graphic Design USA*
When you think of a brand, often the first thing that comes to mind is the logo, the visual representation of that product, place, thing, or business. The power of simplicity for these marks can never be underestimated—a logo that comprises simple shapes can communicate a stronger message than a complex one, leaving a lasting impression in a viewer’s mind.
In Principles of Logo Design, noted logo designer George Bokhua shares his process for creating logotypes that will stand the test of time. Applying the enduring principles of classic texts on grid systems by Josef Muller-Brockmann and on form and design by Wucius Wong, Bokhua elaborates on his popular online classes, demonstrating in detail how to maximize communication with minimal information to create logos using, simple, monochromatic shapes.
This comprehensive volume includes:
Knowing how to design a great logo is a core skill for any graphic designer. Principles of Logo Design helps designers at all levels of skill and experience conceive, develop, and create logos that are not only pleasing to the eye but evoke a sense of perfection.
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Paperback. Condizione: new. Paperback. This twentieth-anniversary edition of the world's best-selling greywater book features a dozen more pages, complete information on the "laundry to landscape" system, new color plates, extensive revisions to every page, and dozens of new photos and figures. Topics include complete instructions for simple to more complex installations, how to deal with freezing, flooding, drought, failing septic tanks, low perk soil, and conditions in non-industrializedregions; coordinating a team of professionals to get optimum results on high-end projects, and "radical plumbing" that uses 90% fewer resources. "Create an Oasis describes how to choose, build, and use a simple greywater system (some can be completed in an afternoon). Going deeper, it explains how to integrate efficient fixtures, user habits, plant selection and location, rainwater, greywater, and freshwater irrigation for your soil and site conditions." -- Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9780964343337
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