The 33 Ruthless Rules of Local Advertising - Brossura

Corbett, Michael

 
9780966738391: The 33 Ruthless Rules of Local Advertising

Sinossi

This book was created for the 90 percent of small business owners who reportedly are dissatisfied with the results they get from local advertising. If followed, these rules, among them don’t ask your customer what brought them in, demand absolute accountability, and sell something more profitable than a low price, will broaden the customer base and enhance the bottom line. Specific growth objectives for advertising expenditures and the development of a system of absolute advertising accountability make this book distinctive. Business owners will learn to use advertising money wisely for maximum profitability.

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Informazioni sugli autori

Michael Corbett has 35 years of experience working with small businesses, both as an owner, local advertiser and as an advertising agency owner. He lives in Jupiter, Florida.


Michael Corbett has 35 years of experience working with small businesses, both as an owner, local advertiser and as an advertising agency owner. He lives in Jupiter, Florida.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Altre edizioni note dello stesso titolo

9780942540130: The 33 Ruthless Rules of Local Advertisting

Edizione in evidenza

ISBN 10:  0942540131 ISBN 13:  9780942540130
Casa editrice: Breakthru Pub, 1995
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