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Traction: A Startup Guide to Getting Customers
Editore:
S-curves Publishing, 2014
ISBN 10: 0976339609
ISBN 13: 9780976339601
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Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
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Hardback. Condizione: Good. Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Startup advice tends to be a lot of platitudes repackaged with new buzzwords, but Traction is something else entirely. As Gabriel Weinberg and Justin Mares learned from their own experiences, building a successful company is hard. For every startup that grows to the point where it can go public or be profitably acquired, hundreds of others sputter and die. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. It's how consistently you can grow and acquire new customers (or, for a free service, users). That's called traction, and it makes everything else easier--fund-raising, hiring, press, partnerships, acquisitions. Talk is cheap, but traction is hard evidence that you're on the right path. Traction will teach you the nineteen channels you can use to build a customer base, and how to pick the right ones for your business. It draws on inter-views with more than forty successful founders, including Jimmy Wales (Wikipedia), Alexis Ohanian (reddit), Paul English (Kayak), and Dharmesh Shah (HubSpot). You'll learn, for example, how to: -Find and use offline ads and other channels your competitors probably aren't using-Get targeted media coverage that will help you reach more customers-Boost the effectiveness of your email marketing campaigns by automating staggered sets of prompts and updates-Improve your search engine rankings and advertising through online tools and research Weinberg and Mares know that there's no one-size-fits-all solution; every startup faces unique challenges and will benefit from a blend of these nineteen traction channels. They offer a three-step framework (called Bullseye) to figure out which ones will work best for your business. But no matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs. Codice articolo 00102207956
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Traction: A Startup Guide to Getting Customers
Editore:
S-curves Publishing, 2014
ISBN 10: 0976339609
ISBN 13: 9780976339601
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Da: ThriftBooks-Reno, Reno, NV, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0976339609I4N00
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Traction: A Startup Guide to Getting Customers
Editore:
S-curves Publishing, 2014
ISBN 10: 0976339609
ISBN 13: 9780976339601
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Da: Blue Vase Books, Interlochen, MI, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: acceptable. The item is very worn but is perfectly usable. Signs of wear can include aesthetic issues such as scratches, dents, worn and creased covers, folded page corners and minor liquid stains. All pages and the cover are intact, but the dust cover may be missing. Pages may include moderate to heavy amount of notes and highlighting, but the text is not obscured or unreadable. Page edges may have foxing age related spots and browning . May NOT include discs, access code or other supplemental materials. Codice articolo BVV.0976339609.A
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Traction: A Startup Guide to Getting Customers
Editore:
S-curves Publishing, 2014
ISBN 10: 0976339609
ISBN 13: 9780976339601
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Da: ThriftBooks-Phoenix, Phoenix, AZ, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0976339609I4N00
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Traction: A Startup Guide to Getting Customers
Editore:
S-curves Publishing, 2014
ISBN 10: 0976339609
ISBN 13: 9780976339601
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Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0976339609I4N00
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Traction: A Startup Guide to Getting Customers
Editore:
S-curves Publishing, 2014
ISBN 10: 0976339609
ISBN 13: 9780976339601
Antico o usato
Rilegato
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: Good. No Jacket. Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0976339609I3N01
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Foto dell'editore
Traction: A Startup Guide to Getting Customers
Editore:
S-curves Publishing, 2014
ISBN 10: 0976339609
ISBN 13: 9780976339601
Antico o usato
Rilegato
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0976339609I3N00
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Foto dell'editore
Traction: A Startup Guide to Getting Customers
Editore:
S-curves Publishing, 2014
ISBN 10: 0976339609
ISBN 13: 9780976339601
Antico o usato
Rilegato
Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0976339609I4N00
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Traction: A Startup Guide to Getting Customers
Editore:
S-curves Publishing (edition First Edition), 2014
ISBN 10: 0976339609
ISBN 13: 9780976339601
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Prima edizione
Da: BooksRun, Philadelphia, PA, U.S.A.
Valutazione del venditore 5 su 5 stelle
Hardcover. Condizione: Very Good. First Edition. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Codice articolo 0976339609-11-1-29
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Traction : A Startup Guide to Getting Customers
Da: Better World Books: West, Reno, NV, U.S.A.
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Codice articolo 17439324-6
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