How to Design, Implement and Analyse a Survey - Brossura

Arundel, Anthony

 
9781035344451: How to Design, Implement and Analyse a Survey
Brossura
ISBN 10: 1035344459 ISBN 13: 9781035344451
Casa editrice: Edward Elgar Pub, 2024

Sinossi

This insightful book examines all aspects of the design process and implementation of questionnaire surveys on the activities of business, public sector, and non-profit organizations. Anthony Arundel discusses how different aspects of the survey method and planned statistical analysis can constrain question design, and how these issues can be effectively resolved.



Throughout this engaging yet practical book, Arundel promotes good practices for questionnaire design, sample construction, and survey delivery systems including online, postal, and verbal methods, with a focus on obtaining high-quality data in line with ethics and confidentiality requirements. Chapters include constructive advice on questionnaire design and testing, survey implementation, and data processing, analysis, and reporting, with examples of time and financial cost budgets. Considering the recent developments in survey methods, the book explores how to use web probing as a substitute for cognitive testing and examines the use of tablets and smartphones in answering questionnaires.



Combining theoretical and practical insights into survey design, implementation, and data processing and analysis, this book will be essential reading for business and management scholars and students, with a particular interest in research methods and organization studies. It will also be useful for practitioners and business managers seeking to understand how to create and use surveys.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Informazioni sull'autore

Anthony Arundel, Maastricht University and Professorial Fellow, UNU-MERIT, the Netherlands

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
Edward Elgar Pub
Data di pubblicazione
2024
Lingua
Inglese
ISBN 10 
1035344459
ISBN 13 
9781035344451
Rilegatura
Copertina flessibile
Numero di pagine
168
Contatto del produttore
non disponibile
Persona responsabile
non disponibile

Altre edizioni note dello stesso titolo

9781800376168: How to Design, Implement and Analyse a Survey

Edizione in evidenza

ISBN 10:  1800376162 ISBN 13:  9781800376168
Casa editrice: Edward Elgar Pub, 2023
Rilegato