Sinossi
Now in its third edition, this core textbook combines analytical rigour and true managerial insight on the functioning and strategy of large multinational enterprises (MNEs).
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Informazioni sugli autori
Dr Alain Verbeke is a professor of International Business Strategy and holds the McCaig Research Chair in Management at the Haskayne School of Business (HSB), University of Calgary (Canada). In 2014, Dr Verbeke was elected as the Inaugural Alan M. Rugman Memorial Fellow at the Henley Business School, University of Reading (UK). In 2019, he was appointed as a Dean's Circle distinguished research fellow at the College of Business, Florida International University (USA). He is also an adjunct professor at the Solvay Business School, University of Brussels – VUB (Belgium). He serves as the Editor-in-Chief of the Journal of International Business Studies – JIBS, and is an elected fellow of the Academy of International Business (AIB) and the European International Business Academy (EIBA).
Dr I. H. Ian Lee is an associate professor of International Business and Strategy at the Quinlan School of Business, Loyola University Chicago (USA). Dr Lee has published in leading journals in the areas of international business and entrepreneurship. He currently serves as an editorial board member for the Journal of International Management, Entrepreneurship Theory & Practice, and Asian Business & Management. Prior to joining academia, Dr Lee served for eight years as a deputy director at the Ministry of Trade, Industry and Energy in South Korea. He was the recipient of the 2018–19 Alan M. Rugman Visiting Research Fellowship at the Henley Business School, University of Reading (UK).
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
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International Business Strategy: Rethinking the Foundations of Global Corporate Success
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Cambridge University Press 23 S, 2021
ISBN 10: 110848803X
ISBN 13: 9781108488037
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Hardcover. Condizione: Very Good. International Business Strategy: Rethinking the Foundations of Global Corporate Success This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Codice articolo 7719-9781108488037
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International Business Strategy: Rethinking the Foundations of Global Corporate Success
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ISBN 13: 9781108488037
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Hardcover. Condizione: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Codice articolo 6545-9781108488037
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International Business Strategy (Hardcover)
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Cambridge University Press, Cambridge, 2021
ISBN 10: 110848803X
ISBN 13: 9781108488037
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Hardcover. Condizione: new. Hardcover. Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). Verbeke and Lee develop an original conceptual model that supports student learning by providing an integrated perspective, rooted in theory and practice. The discussion also includes unique commentaries on seventy-four seminal articles published in the Harvard Business Review, the Sloan Management Review, and the California Management Review over the past four decades, demonstrating how the key insights can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. This third edition has been thoroughly updated and features new sections on multinational entrepreneurship, strategic challenges in the new economy, and international business strategy during globally disruptive events, including the COVID-19 pandemic. Students will benefit from updated case studies, improved learning features, and a wide range of online resources. Now in its third edition, this core textbook combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). It offers commentaries on 74 key articles from leading management reviews and develops a comprehensive conceptual model to support student learning with a practical perspective. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9781108488037
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International Business Strategy
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Gebunden. Condizione: New. Now in its third edition, this core textbook combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). It offers commentaries on 74 key articles from leading management reviews and develops . Codice articolo 497289461
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Hardcover. Condizione: Brand New. 3rd edition. 675 pages. 9.88x6.97x1.06 inches. In Stock. Codice articolo x-110848803X
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International Business Strategy : Rethinking the Foundations of Global Corporate Success
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Cambridge University Press Dez 2021, 2021
ISBN 10: 110848803X
ISBN 13: 9781108488037
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Buch. Condizione: Neu. Neuware - Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). Verbeke and Lee develop an original conceptual model that supports student learning by providing an integrated perspective, rooted in theory and practice. The discussion also includes unique commentaries on seventy-four seminal articles published in theHarvard Business Review, theSloan Management Review,and theCalifornia Management Reviewover the past four decades, demonstrating how the key insights can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. This third edition has been thoroughly updated and features new sections on multinational entrepreneurship, strategic challenges in the new economy, and international business strategy during globally disruptive events, including the COVID-19 pandemic. Students will benefit from updated case studies, improved learning features, and a wide range of online resources. Codice articolo 9781108488037
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