101 Design Methods: A Structured Approach for Driving Innovation in Your Organization - Brossura

Kumar, Vijay

 
9781118083468: 101 Design Methods: A Structured Approach for Driving Innovation in Your Organization
Brossura
ISBN 10: 1118083466 ISBN 13: 9781118083468
Casa editrice: John Wiley & Sons Inc, 2012

Sinossi

The first step-by-step guidebook for successful innovation planning

Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Informazioni sull?autore

VIJAY KUMAR is a professor at the IIT Institute of Design, the graduate school of design at the Illinois Institute of Technology, where he leads the Strategic Design Planning and the Design Methods programs. Kumar has taught, published, consulted, and lectured throughout the world on using structured methods, tools, and frameworks for conceiving reliable human-centered innovations and turning them into strategic plans for organizations. He has consulted for Autodesk, Motorola, Pfizer, Procter & Gamble, SC Johnson, Steelcase, Target, T-Mobile, and many others.

Dalla quarta di copertina

A step-by-step guidebook on deploying design thinking for innovation

Design thinking is a mindset and method that can be applied to nearly any innovation challenge or endeavor. Using structured methods for observation, reframing, ideation, prototyping, and planning, design thinking can be used to develop innovative solutions in a wide range of business scenarios and social reform.

101 Design Methods is the first step-by-step guidebook for successful innovation through design thinking. Unlike other popular titles, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Exploring the "mindset" and "methods" for each, the modes of thinking covered include:

  • SENSE INTENT
  • KNOW CONTEXT
  • KNOW PEOPLE
  • FRAME INSIGHTS
  • EXPLORE CONCEPTS
  • FRAME SOLUTIONS
  • REALIZE OFFERINGS

Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find 101 Design Methods an invaluable resource. Novices can learn from it; practitioners can structure their work; managers can plan with it; and executives can make decisions based on it.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
John Wiley & Sons Inc
Data di pubblicazione
2012
Lingua
Inglese
ISBN 10 
1118083466
ISBN 13 
9781118083468
Rilegatura
Copertina flessibile
Numero di pagine
326
Contatto del produttore
non disponibile
Persona responsabile
gpsr@libri.de
gpsr@libri.de

Europaallee 1
Bad Hersfeld
36244
Germania

Altre edizioni note dello stesso titolo

9781118392195: 101 Design Methods: A Structured Approach for Driving Innovation in Your Organization

Edizione in evidenza

ISBN 10:  1118392191 ISBN 13:  9781118392195
Casa editrice: John Wiley & Sons Inc, 2012
Brossura