The New Rules of Retail: Competing in the World's Toughest Marketplace - Rilegato

Lewis, Robin; Dart, Michael

 
9781137279262: The New Rules of Retail: Competing in the World's Toughest Marketplace
Rilegato
ISBN 10: 1137279265 ISBN 13: 9781137279262
Casa editrice: St Martins Pr, 2014

Sinossi

In The New Rules of Retail , industry gurus Robin Lewis and Michael Dart explained how unprecedented consumer power, enabled by technology and globalization, is revolutionizing retail. They warned that survival in these dynamic times called for a business model based on three distinct competencies: preemptive, perpetual distribution; a neurological customer connection; and total control of the value chain. In the years since that book published, many of their predictions have come true. Now, they revisit timeless case studies like Ralph Lauren and Sears, as well as new additions like Trader Joe's, Lululemon, and Warby Parker, to assess how retailers must continue to evolve in the era of e-commerce, data mining, and tiered distribution. They also identify the five current trends that are currently driving consumer demand, including technology integration and channel consolidation, as exemplified by Jeff Bezos at Amazon. This is a fully revised and updated guide from two proven retail prognosticators.

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Informazioni sull?autore

Robin Lewis is the founder and CEO of The Robin Report. He is often quoted in major publications such as Time magazine, Chicago Sun Times, Financial Times, The New York Times, and The Wall Street Journal, as well as appearing on CNBC, Fox News, and Good Morning America.

Michael Dart is a private equity partner, specializing in retail and consumer goods, with global management consulting firm, A.T. Kearney. In 2010, he was recognized by Consulting magazine as one of its Top 25 Consultants.

Lewis and Dart are coauthors of Retail’s Seismic Shift and The New Rules of Retail.

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Editore
St Martins Pr
Data di pubblicazione
2014
Lingua
Inglese
ISBN 10 
1137279265
ISBN 13 
9781137279262
Rilegatura
Copertina rigida
Numero di pagine
250
Contatto del produttore
non disponibile
Persona responsabile
non disponibile

Altre edizioni note dello stesso titolo

9780230105720: The New Rules of Retail: Competing in the World's Toughest Marketplace

Edizione in evidenza

ISBN 10:  0230105726 ISBN 13:  9780230105720
Casa editrice: St Martins Pr, 2010
Rilegato